From fd4cb4b596429a03db4a90c55aa7b8a66c6446f6 Mon Sep 17 00:00:00 2001 From: Luigi Maiorano Date: Tue, 27 Jan 2026 17:22:16 +0100 Subject: [PATCH] correlation start --- 00_qualtrics_validation.py | 21 +- 02_quant_analysis.py | 103 +- ... Style Traits Quantitative test design.pdf | Bin 0 -> 41393 bytes example_correlation_plots.py | 60 + plots.py | 220 + speaking_styles.py | 33 + utils.py | 115 + validation_qid_descr_map.csv | 4827 +++++++++++++++++ voices.py | 20 + 9 files changed, 5375 insertions(+), 24 deletions(-) create mode 100644 docs/Speaking Style Traits Quantitative test design.pdf create mode 100644 example_correlation_plots.py create mode 100644 speaking_styles.py create mode 100644 voices.py diff --git a/00_qualtrics_validation.py b/00_qualtrics_validation.py index 877b8d4..5847b32 100644 --- a/00_qualtrics_validation.py +++ b/00_qualtrics_validation.py @@ -12,15 +12,24 @@ def _(): import plotly as plt from pathlib import Path - from utils import extract_qid_descr_map - return Path, extract_qid_descr_map, mo, pd + import utils + return Path, mo, pd, utils @app.cell def _(Path): # results_file = Path('data/exports/OneDrive_1_1-16-2026/JPMC_Chase Brand Personality_Quant Round 1_TestData_Labels.csv') - results_file = Path('data/exports/OneDrive_2026-01-21/Soft Launch Data/JPMC_Chase Brand Personality_Quant Round 1_January 21, 2026_Soft Launch_Labels.csv') - return (results_file,) + # results_file = Path('data/exports/OneDrive_2026-01-21/Soft Launch Data/JPMC_Chase Brand Personality_Quant Round 1_January 21, 2026_Soft Launch_Labels.csv') + results_file = Path('data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv') + qsf_file = 'data/exports/OneDrive_1_1-16-2026/JPMC_Chase_Brand_Personality_Quant_Round_1.qsf' + return qsf_file, results_file + + +@app.cell +def _(qsf_file, results_file, utils): + survey = utils.JPMCSurvey(results_file, qsf_file) + data_all = survey.load_data() + return (survey,) @app.cell @@ -33,8 +42,8 @@ def _(mo): @app.cell -def _(extract_qid_descr_map, results_file): - qid_descr_map = extract_qid_descr_map(results_file) +def _(survey): + qid_descr_map = survey.qid_descr_map qid_descr_map return (qid_descr_map,) diff --git a/02_quant_analysis.py b/02_quant_analysis.py index c1bd7b4..e86352c 100644 --- a/02_quant_analysis.py +++ b/02_quant_analysis.py @@ -14,25 +14,27 @@ def _(): from utils import JPMCSurvey, combine_exclusive_columns, calculate_weighted_ranking_scores from plots import plot_average_scores_with_counts, plot_top3_ranking_distribution, plot_ranking_distribution, plot_most_ranked_1, plot_weighted_ranking_score, plot_voice_selection_counts, plot_top3_selection_counts - import plots as plts - import utils as utl + import plots + import utils + + from speaking_styles import SPEAKING_STYLES return ( JPMCSurvey, Path, + SPEAKING_STYLES, calculate_weighted_ranking_scores, check_progress, duration_validation, mo, pl, - plot_average_scores_with_counts, plot_most_ranked_1, plot_ranking_distribution, plot_top3_ranking_distribution, plot_top3_selection_counts, plot_voice_selection_counts, plot_weighted_ranking_score, - plts, - utl, + plots, + utils, ) @@ -47,7 +49,7 @@ def _(): def _(JPMCSurvey, QSF_FILE, RESULTS_FILE): survey = JPMCSurvey(RESULTS_FILE, QSF_FILE) data_all = survey.load_data() - data_all.collect() + # data_all.collect() return data_all, survey @@ -298,7 +300,7 @@ def _(mo): @app.cell -def _(data, survey, utl): +def _(data, survey, utils): ss_or, choice_map_or = survey.get_ss_orange_red(data) ss_gb, choice_map_gb = survey.get_ss_green_blue(data) @@ -309,12 +311,12 @@ def _(data, survey, utl): choice_map = {**choice_map_or, **choice_map_gb} # print(_d.head()) # print(choice_map) - ss_long = utl.process_speaking_style_data(ss_all, choice_map) - return (ss_long,) + ss_long = utils.process_speaking_style_data(ss_all, choice_map) + return choice_map, ss_all, ss_long @app.cell -def _(mo, pl, plts, ss_long): +def _(mo, pl, plots, ss_long): content = """### How does each voice score for each “speaking style labeled trait”?""" for i, trait in enumerate(ss_long.select("Description").unique().to_series().to_list()): @@ -323,7 +325,7 @@ def _(mo, pl, plts, ss_long): content += f""" ### {i+1}) {trait.replace(":", " ↔ ")} - {mo.ui.plotly(plts.plot_speaking_style_trait_scores(trait_d, title=trait.replace(":", " ↔ "), height=550))} + {mo.ui.plotly(plots.plot_speaking_style_trait_scores(trait_d, title=trait.replace(":", " ↔ "), height=550))} """ mo.md(content) @@ -339,17 +341,17 @@ def _(mo): @app.cell -def _(data, mo, plot_average_scores_with_counts, survey): +def _(data, mo, plots, survey): vscales = survey.get_voice_scale_1_10(data)[0].collect() - plot_average_scores_with_counts(vscales, x_label='Voice', width=1000) + # plot_average_scores_with_counts(vscales, x_label='Voice', width=1000) mo.md(f""" ### How does each voice score on a scale from 1-10? - {mo.ui.plotly(plot_average_scores_with_counts(vscales, x_label='Voice', width=1000))} + {mo.ui.plotly(plots.plot_average_scores_with_counts(vscales, x_label='Voice', width=1000))} """) - return + return (vscales,) @app.cell(hide_code=True) @@ -373,16 +375,57 @@ def _(mo): return -@app.cell +@app.cell(hide_code=True) def _(mo): mo.md(r""" - ### Total Results + ### How to Interpret These Correlation Results + Each bar represents the Pearson correlation coefficient (r) between a speaking style trait rating (1-5 scale) and the overall Voice Scale rating (1-10). - - [ ] 4 correlation diagrams + **Reading the Chart** + + | Correlation Value | Interpretation | + |-----------|----------| + | r > 0 (Green bars)| Positive correlation — voices rated higher on this trait tend to receive higher Voice Scale scores| + | r < 0 (Red bars)| Negative correlation — voices rated higher on this trait tend to receive lower Voice Scale scores| + | r ≈ 0| No relationship — this trait doesn't predict Voice Scale ratings| """) return +@app.cell +def _(choice_map, ss_all, utils, vscales): + df_style = utils.process_speaking_style_data(ss_all.collect(), choice_map) + df_voice_long = utils.process_voice_scale_data(vscales) + + joined_df = df_style.join(df_voice_long, on=["_recordId", "Voice"], how="inner") + # df_voice_long + return df_style, joined_df + + +@app.cell +def _(SPEAKING_STYLES, joined_df, mo, plots): + _content = """### Total Results + + """ + + for style, traits in SPEAKING_STYLES.items(): + # print(f"Correlation plot for {style}...") + fig = plots.plot_speaking_style_correlation( + df=joined_df, + style_color=style, + style_traits=traits, + title=f"Correlation: Speaking Style {style} and Voice Scale 1-10" + ) + _content += f""" + #### Speaking Style **{style}**: + + {mo.ui.plotly(fig)} + + """ + mo.md(_content) + return + + @app.cell def _(mo): mo.md(r""" @@ -425,6 +468,30 @@ def _(mo): return +@app.cell +def _(SPEAKING_STYLES, df_style, mo, plots, top3_voices, utils): + df_ranking = utils.process_voice_ranking_data(top3_voices) + joined = df_style.join(df_ranking, on=['_recordId', 'Voice'], how='inner') + + + _content = """## Correlations Voice Speaking Styles <-> Voice Ranking Points + + """ + + for _style, _traits in SPEAKING_STYLES.items(): + _fig = plots.plot_speaking_style_ranking_correlation(joined, _style, _traits) + _content += f""" + + #### Speaking Style **{_style}**: + + {mo.ui.plotly(_fig)} + + """ + + mo.md(_content) + return + + @app.cell(hide_code=True) def _(mo): mo.md(r""" diff --git a/docs/Speaking Style Traits Quantitative test design.pdf b/docs/Speaking Style Traits Quantitative test design.pdf new file mode 100644 index 0000000000000000000000000000000000000000..4443cb263bcecdb37e6c9be0a45e470439f199c8 GIT binary patch literal 41393 zcmdSA1yG#J)-H@DxCPh2-Q8V-LxMYl!{F`~B)Ge~1ef4$!GpVdaEI`d?6c3=`#b0R z?q79p-KtAX)!T3PTC11!>Yk?uaz!x-dS(VrL^$&L*FQu!W&jfaWN3j1$H&L0>ShaM z6g6-(umYJfDjJvq9RMt^!^(`Z1~#TtKpScRql%-wlaZsUJrJl20yzR${uq}tu(y=9 zF#)~G_|*g&176910s@S3Kt}`PSAhU#F7DrwKAHnvfcA>^Kog)n(8lO>24-%iUn2qn zh;Tp~1TZtcH#c_B0V-kp89kt9Oje z4Mae$TCc230CsM61{QVz7aNNX;MGGXNVG$8RnNM|+@wH6omAdYjHlIIt1XM=$whgO9?G`)K?Ud?YBP zg*S(sntoyG)5Ir~*n$ZL>(rO5hxY;k4P=jF-#Dti89UN1)Lhll54BG(5&e9g-aA-n zX_$ z`gD?ZaJiB;5aj||6&R8pKG^!=0?L0(Pu{L8)o2>8bWTf175F*gwZBA^pDge^$DAS1 z_mXhn)6wQ}xy4I-Wv{V}T*i1i{LGg2Xv%Qg^71SSNI4RRdqF+$_GwziyKR{`2Tiy; zy;NeI2tK1zn>ZkRxSzZxDR?QTCj+xw^R`2DTOTjijGYz+HOg>>j-G*7g^pmx>DykIGU0C?Fi(mUcP0JQ(H)vQIa$P%OvXLX7HSd>!FM`ick5_kX zpVAb%QXo314~XZ8k1!+2Db0n+9}+e*1c5m+eBQ3@{6h zH87;Bc1x1RI4ZST_fy&-ytNZnt{M#9hOJ2moAjlYC~F%d46tuA`fPe~M=%OA8&BZW z+UIg%%xj@wnOC3mNKcPFrpm!ZSZ*in2{+(ZuT58$AV$9saB1OCzS4lQF$V2dRD$U~ zrx>6f7fBe?(Z5}h6xa0D(egz*f*Kj6xIf>OpI8PUl8zDjL4nBUC+dVkTW+tHZu?bn zT{n=773R_=uDbI{P(Z7-v`;HwbQ!E}34+u0WtnGv%(mO<&HgIQDC1|XgRG$>A-e+~ z;8R?Q7j?Ry!rSEGsH^tCj0yxR$MvR$F-`YtUk8gcq#dTcD4Y-S(;c0`yie++kO|lp zL!ip63Se23991zl;f+6`Q*dj|2(;Ob(Lk-oN4$y#`^1Km1#8+;t$;xt5ZM$h&0@nm zz*bB5)lW#ruo~|QwA0}}+gY?#9?qPKPW@0AU8Z(X$b7udy7hTL($L`k__SytR@;zT zM-=YCs^b2^o)RSgqZimI9&5UQ;zX+*pzUaIkK}yNiVfDuuD3onh%Tm5eidL;KZ~SE z4{wGN9_Ai-RM%x|{)DDn;t19)thzjWQ3xp6UqWFeG(a&bZjc1m{pfAKg+#gT)_eB( zL6nMZ;^oaJOdRK%fYbqlL2i0PQ9r33l*I<$517GJU7JlKR>DC7B`ALT#v`k_=uMq2k30$4f-44^ zf5^0Zv(m1#TwLj18G%%NvC-U5JnxrKP4-5T2C>`q$WVhhF~C5%iR+li)=^wweb$>t zKvelexIj_@Zk$MHVGmaBcqk|C>GG}OPde8>zE-6GnM^W zAn>*+TDXTiQfguw$;saaPf?Jc2!K+tWqhQENwyA}QbsRT9ZBffB2lS~L( z)fsv(NUj&_l|W;sVd$3b{;gxwjUEW4hn|Y6VJO5Y?-?w)S>ib?o0|({>qVQ*nH$nf zFxgTqkZGE;Q7a6-O{8jm3EAbt;334o^=H*c1I|(L*cR=x-yKY-2`g3(2YtA!3o1sohVqZ5&7R?>;CoH=^oVwf4}gX>mCDL+PAf z;^W1aO{bsL%4K{e!XA*+Bf=`cYoAY@L|z9U#Dz_undyQ|#KFVT->r~piQmYIF%Q$I zs7uj`(itc8j_`59vrfBl<<1j__|^%QrhbSi?~tbw&=VfT6T6QV!q${+&1%@+Kvt*d z-)B%{OqY-k=@6z%8ZH=)1QEVVT7pkYsFrV?NPA6;Jva1BG`vD*%<8odQxm);O<>JP zUGG73g!t}b$)=*=w1}I0_7AK(q2ZTkl0-1aPr;mUL6 z5Tii;D0Lp+q4P~tmAkRrq4BSU-I;k>=rUathve z(UxxNXH9O!RlXbWTCDfSWzE8})gJH4XZXO90hTb#9xJDESDi!u>NHC<9%h3TV{QaiVhQMdo@33hMB=+znB}=B< zkRS(y@~cs;wL052qGQnLkltp;#N__+yg}Z1POGrlF*>YWxw=lv({oZDHubeDnh{q@2*we<$v@)ns#?_%L^{MlEt^yJSL97pyW-Re$nlLx*(e(X08KJx?!M>go7@mYM#H3% z)4-aFSz@Er6@o>)dXzQVS0d(@M>nk4dxSYxN>~it&V3sy<<9yO_po5r@cTc!UHwYA zr9zC{#UEs!dZK}D$AfWOUHMKLd*UOcv%pC!`=Utgs_7nthN%8r$?8VRx!K&914BuT zSoHOVb}7{(SCB5TA3T*QK3_EK{v3X+T`YAu?t~EJN9DWN$kpX@{d#&wbVfAuVv!}2 zGo5)VLTYvV;AIgx;UeTZwi!ZIch&e~fBCFFRu}ta^hf{5s=X2_b?8GVDiHs zY*SwD#aV81bldePrty@uNNa<`AMc{y+%y3gSE@~fIviw8xz2a+iYkd1!#lg(X~tok z$hBxXw4)c_;T`Od1?6${+FlIt_Td_F%Pzty>U%#9-YE9_MbKfz!6+?P6j@j<(_C3( zu=GE4QqGpl;kPg^eMWAhQ~uh29}o(|9L>mtYEmm^TGKa(@8{Nbpb&f_)IQl|zQ}CJ z-_{&mmK15V8JjS#>Q`WQe0PQvll_D|IaJzh`jzZ(0oOutgweCV0r#tQt&zXF#gfpk z0^f+}YKdJ%{q{5cv8zKS96?e_s;b5fJUN73ygK9h7+0ewz3Z@&gl_aEvFAK^7-*<8vZ~5WSHamKC#GS&zc>=K>!Ik0{;ecf=615v3`2c=0Gt zED2)?E)Q+5jtA`BgaxkNvyEll&#AQYGL)43=xP|UcffV$Og7@l`Qj&SF$J>eDU6ZE zbvqq(Wcb8i#=DUdX5*qc@vU3J|9#;*?ah?xF7n>x^9%a6wvKfF%@6fGgY_a*DYg{B z`C%hMUSDA}+7zQnB8+A|;p{ORTZwz5HhzY%EJ1B--rDpy`;vB~p_;g0matuHRfP9_ zUdxE-?%TjM?hVPO{6W^H3-L7Mg{KW+^;U;V_X(|P$eGhF%&W04rs!%45$t&6+o5c< zOUODbG6cg};o(PxXSiBg3jm=3bIMSSgL)k2H~IXBW9_fCqxL ziIEFOnPtTA)fWmyVKN}?WeZ2;Lb`(v29yj*X!CFuLx47 z!fagq3yO!JsE)ScPcoW7L? z!F@t5)tbB=dX-;!!7c%o#w}L7YILq9eBTg)sFSm|XJ1Pe!~9 zS3fz0Z|y^%gm#$$rl`Ui=rP|68BmeG78QxaPp)4nMnug@`HQcLsTQCKHgsk4c85i! zZlDPa##NL|3z0e)>5(Uq(6~LylBoA2tGHEzi;?UE&>pdX7*R!L2YQaz7%eNCDDP)T zuiU#$i|XpU`=b}5FT(Ms-V^BU!{hVlNUlmxf;&%EBKv~Sk_b_OzDYbdjyUI`7b*iU z;~0SV!~svk{yXt5$apsI^g4}cI8nSkmdDF#I+nPFeYT89`4c!B3=1+x7fYWSoWv^3 zr^CQm#OqR|dYBh6`%@QV^}{(#LML{z#TBGz=vo4Qe=|W*vewf5xM2Fk%Sj|9z?WH~ zlbaKXWxT}8PaJz9C;89`<^Q1PH__}R%(|&^QhcGCY;k%WG+c*#gnX+m2$-UVjB%E! zvj!JB9*aVwt0CXuc8*U>&aGQK-PACq``+X@7R$$aGgv-5nzYRslSitlyA4JR_5xVM z^SKB2n0)jPr15bGTm^X$2vzJA&5VTeit~H+)OuWK^9&uJT5}RhRJ0Pz4ikdmpm3lY zYV#}{AaUNDg{s3jPnU6>G0rFHUj3-9Txh2Xbf3jeq*om#osIO|>Io;Sh>eYpJqBW? z`+;c0Ly4rg>b){Oex$!RadaVjV zf2~fXMape}-wR8q(%^s*IwSwtw_(XR?u=Hr;@B?%%s2vyI7xmi)3pB!WJreD9ig(D zyLdL__1TU5c@T1Y^dqhy2`ZCSdpoq%dwszQD5#HzoO)6Ko&sXjUHKvOhR@@`ul7a;8;fZsfj4M#@ z-;3Dz5VH9Yt0=w15cqFe!a=r6jdWJpF^rC~Wa#({O#Riv#3*9m0Q}u8A}S^>E>5dp3$#&r z#qQ`uKvu?#;x?~0d0!0|eZGNUT!gN^ww zbnX>S{RiCmFVOTC$!|rp0Gz+5bpZbw`_=KMlK-XJGqJbs5FfUXf5HCdSu66*mV*p!F{(7{K*gA8Nx zw|~VWf6@P`qk_FL(EimWRDZhU6?s+$nwq~l-;GN66(k1!f})*lZLNUTzp&lE0h_<( z_*2k7Bl0gDe#5@<2G&5v{}_!|4Aj&Cz{gLjC_-5&uJtlKdY-^yixV4`qt^kBgMQ)~Vk;f79ll6;lhq z{9D(*R;u4Ue`fJtOVxkW>Cc4w->+88zia02Q2eV@yynsGBKE6Z{T~0D9e*vV|62v? z_bh+f{LlFOOO3y!=703V|GTOAAB*+BQuFVHgzayIMCz|u`uCmme^EtP{Hq%b!t&Q`LfFaC3}jCwXJBp#v;sIA*Z^L4Yk(Ta>Gk~b zx-W~q-W0y>^;B}^M)n{Fkcs2#kiGGr1LhzbvDaHhDlr}wCKe7RW)@Z^4rV51R(d8b zN+u@CS28(}@&8Qmw}AXx0x1|;s5n|P$^)2xmCaup#p@Qz^18SFw|AT@ten61#6ORA zuIU+?av(fOw6?c{KKolgLRFqugiru@l!GLAJylTK`p15W%{3^YY{s}DFVF3UbJ6kI zI-)RDT-&m9rXB7oDn@$C+uhq}&C&RBt3mrz2d6tBNn~Kl<6|oI#YqZO}-kR56^%zS#D=(uQkx$MOke z>Plg~$}t5MdmL~D#Y|F&qJ5P5PuT&mr#T%ckrPp1p1v3UM>%qpvSX5B9|2h~b1~IW z8&lET+XytC!DxZo@K>D}diotAAaO;-13Y5ZrqyixoZul-H8;JgCXT?)6j7;G()x86 zQ(R}dyTf&e9|H556 zXiTjg+W8t-yy2>lcTk#rt44YDJHBtg6i0u<;&a-CM!aG{~mDoX{jBQ}v*xmg{586Z^n{ARrBnl5OCau(q; z`FJXSCpN__WG7Vco7sYpI<%k4VswG&`Hn(3y{zXrbYq|4$%rvLQEao2r2XHPuv}p` zMPP@cfP%)sXy3_%oF!3OVc8*~Y`tR|0z+&EQ_Eyz2E*wK+#Iqq9L3SY?mYugB7N#g zMkUY5x8IErl4|b664BVPpMZRKo&A;q_ei*8r{7&sx0C-0(7-Yy>IT+E7pcS0Tb(zE zLPR2doxo%_1i1lTC4vaP>DT9X5JEtyDld)CTbJ~0DPmr6))sPz1{xKmv{1D(5c?j3 zDDZ@C^b&{8Ca4T;JtJ9HzmVlvG3&1T5lQDdy0|+CJmeis;Ty70-%?yKX^~3H?L+8N z3qvU(bGc4Va4L-EEfGmCfKP9bD$4-$y9924J+;AjsAYj&eGUgjA@_P}&s$g9j4~Yd zz#wf_*n=J1E&rbzpJwndQS=PFj0zjj)B zKb=3GGN2I4K}oZSDK?cVqU0Q{u~DyMBz+K`?z%(M0-BAC`-47oiLP(P&?rduq+P%L zAiiHCiRwED!&ve$6-PHe#$!^ep~m_s!Gab+MQK#^rmBy0X3qFtQ#HnH57=Z~t=>>- z{eJwtm$|O;_y|g_dGP#9(e(`;;)@0d^itjSQe>nfm(Y0bJdYgRid!4e!q%$;mnf$! zO|jVd{yYfw$9ees(%PL(s5mu@IEFayxbI=j~W-ovZJ<{x~Ut>tjmcS z7kVwodLI(4+TeKBoT)-OcKMIppMQGi(Hu7+UE@45EI+G0j8d?oHiDHVkIK6Z$}bpG zDj%2+%|~b2Gu<`}Fff!{4DjynBPDOu@>3c27uBeze7hSyYfzS@xu7}C_*@dC9IP6j zmhz3TsVN_qWAfm`Dji2q{Ki;<1+Gd-}vFUmVZ z$*CJ0#}f~J}_8Ld31gbKYtKV$#x^q+F(N$%5aHd)L+EeCnet9dE zZ~QZZ95XWVhe9)FOLoNb$6vnSuZ9d8JDTl_JdX5`##CepzbdHcNFfU)$utBC?58SVuJvh--{&7En7 zD#lOy;Y}<83$1=q)9_l)j(f?3Q&%eM-K8ku4Y}1Y8c@c<^ySH?-uiS<4ufDm1CMeq z^!@C8_tJPk`z^SVb*yV5h;m6NY)D0kk{UE#acAB0K5pfb>9L>`CaLj6iLy;!knZNZ zG@K_6s>K28)=??0Id+V!%VyP_?@CwJdA#R1$>#Y2Nq}J0g(3slpWi21LvAXZcfNuz zh*=$zV#}TRO-owQxveMnPFr-}m!P!GV$|4{k#Ft}!ei| zL1FLRBP2Yagts<0#N(!8b!WqG`qQ0pw~jmr$#b^c1o~7wSS$h!-B)4AALTyFQ-&UM z4X|3vPb~Fdqa#>jLAc=QFvX5Kr`D0z(>V2ymDBbTiZFevmvtPt#GBbY2~g9!~Ym3tyVz7Wi&X=~#VUZf}0tv@}07nIPZyDrlLh zpPo8v-9I;VJg(vDA$9y*=Kp!^-S~JEFD!6*zhzQuN_kr*ILjH;QoAPT)4R8Ds^)U^ zxN@=(TK3q2Z1_;s;L}&LG;rN>IM=eo7zMLqgY5YvQI_R`Y;|39GCHtgLx(2 zB`Wv*P!3$rl_*x0c@b-NYt`Xt=61!zQ)EF0Lkt$qrKO+1M$*C~U!MSPu<3-gLKNAN z6hJOllHz?)9^Z`X^0V&MkV6Zf-?&2mz^4&VR5xbqwTg6tsia1hm=9W;xd5X( z*{MSs3F5#q4E|}cJt+NDL-GO(H|yY9b!yG$)(2vZoa8@3Wq*KHf1aNI`|}tp8~3jx z-oK7xLCPaG0Zb^Zmly(tpF%jv&_raW#5N~B$vlAf>MFnQQxC?!drZ|y-6bwa{9J#O zlA*)*qtKNh{y62)MpIX0+@d7VuaX}J=@?A11mCACaQhj3BZ)J?S^GW1r^-)-icUwy zI1Ylxz_~QP(T}yF6~6Ln__76&>&BTn+#}A;J4jS^4uaK4>@TGVxuW4Wt(~G* z@yOmvd%415RoGF3BxUX=8hIr`V`?kz`#?6o*0GNMpU`_ zp`l)<-$jv=q>_+?Zf8-yK69w897^&W4dFI3M_^7vl4;3IAx9>;=68Ky zb&0}?^K>T{6nNMlt(`0i!h3*NZ9;g5OS#oHvue20Z0LzFg>3Ea3mzrBR)S)exN9J zjQjlD^LYIb+FZ9a9;(iis1%L49jO)tFo{UPBEwaahHt)`{a&FPiP8XG-EOMwpa!2$9zuvHPr1hCoqEVS?d;d|(=OV|r@Vb-AUztxYgnZpP^sX3gEdeD^ zn}ozX3{dP4ayJ{6Y&TIvv^L3CPDQ{Ry(pHGPRLKMAu^90sJC-e%;HWds3N93FyZY7 zkxF*Qi(DW3X@c+SWM^~)qov|f5;*#OX*373abgKmt??&=45(;GoT+`AVh1QT*YV(Zz zwBDUWvH+X%OtfJFQ+QXH3qQ-cu#K~KRC%O7J&GD~5>#?969@v5BM;JOk(Kdv!>F{M zAvbGnNLC`?ttEcKjX~(RI2xxUmq%V84ODuZyp#L9_`O;#XWwiX$|+BYL%;fHHB-Fn zM|q!f%`2r56HbmmkVn`=ESJ7?UmT=ZgJSs9V5YPc6~K;p#6)G{B2 zieR*FTB7uKlH0`U&v$-YLEuQ`sl%lpUuCER3Y9JoYxc`Y`o?CfjU(xEdL|*&E1tC+ zxOu%pfD|*UlMRENKl5afOW9c+|DGzO-|3s{kjo#eXyu^A3NUhVRiksj!$aoB->K5C z$LTiwx+N!P(?(t4;pA4$Vi|5Ff(7Di6j+HErfqFoK2P!2V@@GxEqI=&{#8&eF9+PldX`>e?UdSTz{(4M_`_z+1=HgyvZnRt=4}@{zZyD$Pos z7nGYlTI|r}PrLx#LesE=m2x2&RgZWDcT%#xptO;KT+O`T&u`VKz7lH-YeecV&C8|= z={My6nc5nLZ)MXKcG*H5-)|VtZ4sqEI3VT=d&owlAxj3%s=@`>qshDq94iAw82c+O_TNg(lF7qG-sb)L?m5iNo8b z)jbg7oJLfg==3Y5pyFW;o#Hzdk@_#4w9^?F1j{PTKdf?=b-uY3^USG@I!ejjixcoU z#3d0!3^}ZXaJn1`$yNE{we}^072&YYf7WLvSStUxs_D9=&m-HMKu}1sgp$LqKVH6$ z^Q5jBA9Wc%ZD<7cX1XEetb1~)+|^)GeaVLXSP4Gd8iblG#i&pVI)ZmoA{pTM-u2)9^#8TtYUOs zU+7D5KCuX$YHKapI$X}ONK-9S0Vg621?u5DpwB+`dsYscbcX)8xo$mCrU*FgK3U42 z)mI32HZ!=EYO31)IYDk@y@Ubt6;=V8Dx#xP8^Th*+5mpon8r=ity_0m$!0GD5l7#A zJz!;?4Lxy)4IK)VdYL7Tb(Eg7;QUH8GxIPf-1RHAEIJ;OBj{5-(N2FW^ygZfF7lLY z(k_BS&|N|eB$!h%W4|VrbOg67Y`{?L1bz)!U@I0+X(tMgy(@4(#D91qM9fLLsQ@I+ zxYDM`?8K-Fb=?CmB0>vqE1bxpYC4%XF_BOsl~G$-JnrPth-AU7IVXfSvx_gal5r>anB=gk@1HF=o7TuF#lx?M04GIvg* z#T9tkp>e1`18q!tK_`Y@QGt=vXPj9TxJ(TYes(Wr$sQNmU&Uy5d>J~pr@Xr8Xn9%% z+8newEbC^QHLsn?JuvEIcBEy8?^8%{;d%wHc0+A%NUUYo?$g7-grmNwMLz@L5cX`4wKfLroV`E0ZNFg|rM0a3ARmev-Q`Ng4w z26qe&vjGXiR7$tXx41TH#nrK@Wgnz4RQ1)&mGu1x+>0dggcM6K3!wT1bvc9wSFk3! z-xtems72%mbr||U7N@Y_RFfMBDH{e3022ar`W0fdYd%K0Av)Dl<%31VuzpjutoNEfgoJ&*!o;LmMKsc5g!OtUJzI z-pY*Cq0znBEfp6BFdsK-RHjsXpys0tRbV_x3W8CPl%~E~h>$1=Dh15fPWfo{kNN|P zS(f|l&O#`I1T>~bwGL6P}_62iruxH#z8Qg_q| zP&r2xaZ>)z-|gAypy}YKMC74y%^*L^A9d=wsvyhmSW7UuAJ^g#ca`erNszHHOF=G5 z!JtSccfKFmirc5tVS61(nAY|n4gEYp_5DyXv@1~@yBsU<(xRK!i`8}`s*Q7-NbffQYzDQHArcap_T3A&nt)+R*%!F@G0lJuCN3(x)~u0hmb|Y2z1Mx zxND*qf-|d>cY~`EySRUxqr&#&{K1+q4?g?t%N2R2CHKW%g+_p)uLv27loPbGujmKA zjPK7i>>eLc5pXf1CyOHtNFLB`(e{F`&?@`#h`CSGmuvA_nhIKO(M+2#mJ#@f=0sBw z6FZ(hY2D#@UQ=$LQ(45VEAhmeA?D^Q`)uzODIX++43H*h(o;cfptGw1TJxo ztC*upHHzE+(ws&j1xtP@Nu^F72OVQrzyb!9)0>U1iSTe&ywvx#59M=L9-at7vDpLp zb89VPk^{pJiOw%Hp551eGkjjgh+bBaU9iTwQTr@P7VYZKM8nkw|{{D=Rv6> zjCJGZ+$)KECK{1^aAN2iu(0@>I!2UH%kkCGMlCj>vnr{Gu60yq5|&6QnPYffDj^vC z5E!Oj6n!Q|@MX2-Io?Df+LBUJO1ca|A9T!@virOE;n}21DNw+c6|NzehKtKasI?u&T{~x5Bj_jo|(qC(*u(ETBby)J~HTHkr?&I zOa6?v9|Tagin{QrIW%c~E{; zou_6g|C~-ihE}ag7dtG*QmhgiFTy}X9dzqtkOMgv_zO#Znjm6 zRD|P#v+=%prC&)2KWgWvpY#2AKSv zdsU5zvL*itSDA%OEg_{o#;n1}SB-aeGYV>%dN0r2_5B22TARI}-M16$Np?g?&_CCd zQz*YzYGX?k&`c?J$?iz}zPlhzSfrS#Q-b+uy3iN=7Q*js*D#40#;4HU{ty^tA)5CP z7q^^n42j2#Xs8j9Z(vtt*^t*O9kMoc8{4~LD_tL&xyK0JNuH3Yjis{ycUMF@ArXHB z(Jx<@jqJ5f2>y`ikP_&AXXjo@XdEE|8I4h|#k%eFz;}b)XTc^GpPVC`oIBL@ScueUqh#@QwVSh76^KWl>O4C96BQ{S zh*9Ko-nHzBH#&CoW&}4>(ghZLwX-o9h*o4>4u`)V-R@7dsnna+ zW6#Ro>Z#wW<;J0~Oi1n1@=x>C8| zryUf1EFUCvqXa|J^+m{dIt}&xLNr{TN>!~c(wP%mIOEMypiB}oq-x)*LhkLIFSV;s z+DQy;wLUXvy{5@Xrq!C9e(d+A+Sk+2)0R-ai-Q3&Ym=wh%fXHKyVyO2_BUu3`p&nO z%}yj3w5CXF*-?DIWyi|^S$xPV zCMOo0BQz_!tCS#9ujixcS1Yhx-JX!h>Y&u$z$6P>Z$~C2)^j=xybu&rTY-L_QB~(x zoJ2%@tyBTNm&EdN9^A8L>?*bofd$Z@QKNTB6~VJe)t zNgPGmGuv`v6L`&PDqESxofnzk?6BN6!@DuMt|9jy+RpO^$3Di9lARXhxdqhx0JTx-%h?&WE+c@cR`wuG3X5#Ql3iGjm5 zK-_H{v@WpGzBIOS2uPwogmUZ-;^ToW6O)IOo_S)BGz(&%Itwn#HwP4oWN+vge7Por zibgI+C?UkfK*_x7*8Fi-p#EW#W0-vBC$Wc}@Emce6(}W~2y!-X8NnzpPt~%x7z+xW zibeHHln|U(F^TFdWwt^hzmVK;&2j#QDRJL3LC{-)jdg;Q-aH)_K5)46z<1dZz9|07 zPbV`tX_xQiBUe#WIGvrfE($vEy+EGl@X+x6bZNXsC=BzhJ%h_9oY}1)E16#3^XdL_ zb<0POwWj4_;()k*g}t4Kw{CF<5c6wx3F|v3w-&;2_=5*)H9#M*HKiQ9`w$~i5 z%0Z1+ezm_goa-|Xb;J4SPtd~+*-F`kD`m#!-Uhyj>{FpCKH*)bck}$5v_`J%aai(- zatNX`TMX(bSzIE`b@j}D^FZZbBv86oknF|MVOR}?>EN}Dro_xi>};|}H<}qim3!AJ zP6f-=B*QF=+b_G%oJzUBuAnTD0sf6x zi%9U*t|$XvR*NR>FKVJtQU;-7G>EFA)?m?f@m+cqA1u1w``>TzARLCW@uArHj8Cja z1+d?WubU!&>;{Dnx%QfNvBacvN7gnE8q9r+qLU)z_)0GeuS`#4RZ1vXw>oLPlG|Ka zUM!1=0+pXe0+52rwh0Vn!A75oMyc>W#=@y&fyNDp*tBX18p%F7-3whyfe@T4(7s;jJA11okdPB-F4|M)dN? zBB${4GKLi^%9G{86#Tm)ET>@53uGg3E0}f8Tc$;6*gUCx0J2IuL?{t%E%*AmP?>G( zh57`t7`}`Aj#~=LD>OTV&ydhA1U+VJs3Ja0CYJ)%{IVw$6Lv@*RL~f9K`a+gr{JjU zs9cVT70M~{kVYmvMPm2*J^7^yN#V^t@WY*~AY$*a85kj_gTK zA&gT209SFbD~;}p>2`^pzCP=E$(D|~vf2tmJqZWW{S4P~F9rCqbTm4m1iC8W{32wx z;zqvB4O&IM9$s)eDo#OY{B9rb^?XLPkDnY3$vpb zGWm54_(M(LUJ#=rx1*okLuJ4g=Hq@Rsa40%qj=v0hWvQhD9N53l z@^?-{$3w)!KMabI3gxBvC!F)~zYK)@_;CKBa379^8S7j26L>c3G5E9K82?2irtak_ z{a%o!I(a{RD+?)Kl`B4VhYp`L?^%i@M50`jEF9ASZd{szX-1jL8r$=qoY#1ah)*N$1g?-HN!Sa%!ncwuq?6U@lulU=qZruKJ9?%d%ux6 zOmLZAre;J8yInJmurB~7gLb&WriRra^m?wtGz+}a6cW=*RWNX@IDyZIu!=Q9$6yX< zwAx0H@w-q|6cp;Q%CXA*HCsMg*`ZecrW5-wHWMV^CTZ=(Uv8L zF0FrUuKAgHCMrVz@nM)QlW0F^p&w37Wmz?u4|$%?yB2Ojiin{9mdaneJcuz!nc2#x zLC;jobnV_?H4!N(R8n+hiJ570Tag$jx4oBZxxzO|gW?Uzx7u&U)TC8|4!8;bSB@4srVD9R$=AX53 zK!+#8Wg|#@kdM3ryn>#`&-;@C;aS8ay?IWiz7?Kq;KX}UMzT}4`;1dn50Wn7V>$wqnzkk@;bp_vFhsD*(kgAsVBU z*u7l$K5?o!K0tfAbx!Ddi(#xVWqozN@4p&+chyxEx;5;)N1@&5drRQUJA34{aC)t2 z=PYgT@gb_{$RU2$3E5-qSe&2F;Fzgauxtw+EyM70TogKPvZG|&bh&9gpGJ9{X&r}x zBb#hRMVZ6HtmvB~rLE-IO}1Nu05^Z_qFa`wgQoAdIlF0IkW*pWRM z-Nt&~B8pWPt#-5X=93qgkKeiskXw%M%SD8eP+P^@yss*pe0ch;5=PxkF8yauoj*4@ zJ9iwmSq!vT(t5m{LZX1ChxA97prJ4;4k8HY6Y4#ay#|7=|s=|+t-YM>80}Ifn z0s=;{+>xGc4K_v`m!S&<`0qTd+;f3JH^7r0jFy|6&zEJ$JeapHwlQ|XGc69*Mz~sQ zcs109U4eNPFT`I2o}JFUHG05*=&z=%7>=HHXL9kgU5E`{(SAvd(tb2m|1$ly!L;ZL zf_p3Lb~8LsP}^&Bv7D1)vp^6b$>-i&{h%LXpn)#^>&_wJ&Mj83&!k&Xp+mU$*$wpL z%f9&M>Eq+^7t!7cXVTz6jIQv`5Q5#V2;pNPXCYHV({9h3Iolp1T7EfluVh~m9&quW zv@l&H(Tct(Ro|T2=E1VO;&`BiV6YcE)g7#2cMJgF>0@b6({l~TEbeJp<{sP+eYd+- z{XQo;w%=9^EV*byHMN}Y_E}cQOBL^}osIc$_uFla7eW$zVAJ+rj4W#GjQ_v(-ZLz! zW%(Btlqf-xAUWqW49t*`EJ<>bBsu4ta|Q(g5fG4!l2LM&3<3g@L2^biNailw`|Pu~ z%>TacxzF?7_sbbR%$izN)&1*POm$aRb;Z?OPGmkKucB+h{Ky{+v~xF_k=}b+$1yZ^luT>{(%w*PXhUjISAB^;j7d*?8nT zm^Pjl&BXfF%~+)+RVcLKylT^y1|385EaR|WM`wEcXPWy$S<5^Hw5h7kYZ=k!oNA)@ zSpHbNlKTTysC=!Pab@dh<*~NkvrV#fK_ULV_iI+PhCdTky$g6>L{H;**v-u^toB1^ zw^T=X&0TH!_WZ4T)Zo?N==q$385T*ebl-mx&^}nxvEL`FvgOw(}ERUhGFZ&UP|>lt7J}ZiTgeN&nAR zjpw``MSDYz&{f^(6S>pF@}y3 zqYSSS2L@UWY>f@)7r_&Tci$B#=N7E8=@6tm{V>6w{-5bixK#z2O zvVoGisKLhrlorwU$*c% zLx^N`aX(lV+IZPbzi0LDaNJmgBfVR&gGidmCwUc0Zhm}+GDwj*NHJCaAW83TTP|v- z_?>2Y%*x=hFSQRUt9ZiD562rN*xhA3pv^SyV#ir%@mH?tPrnlkI=MM->?=rZ`Df3T zXpuNv;_upGon9p^r(|e{P5l};K%B!t{2qxvUw;{4tjrQeXOZc7y-959O`Q|Z2 z#k-#?K2>{_z0sf}9Of>osA)laNMZJPN2tCmBldbIxEn!lP7)s%6i>2{Wcq4%IWFr( zci-AW$m>VCT7%PT7KIl25p$rv!7U?c66cD9G;e*203L;~1%?`3)h`F66HA9)M~nN> zvR6G_*UNim?h>mJlXTMY>1hyVsV5usrS*y(g{<5ozAeqlY(-T*V@&F#50yCg0}s(9 z@f&o{tVLg#QT<5ARsvO*9M{aSkq9wLC68RF9=|EBe95=Zs+nRC$Cx%b;O>?u9(9 z$B0*?J`F~Odp5x=k{7H$J91CVYzNrNQJYTa9Cc$7&>XS!zU`g5?o2z+y36fM>=xQ5 zy_);Lbw0c0MYb7DyN&>FeVxT@m`S?ISp+GPI=bScaxGZH9pE8BfIqi_(#p*^c=je} zv90hv%|BPKbL`F@b5D=2eUXrI>LPBB^pQ|^bX0@vu(XQN)3T;lH?2a?K-HNv{Rch>yM^0VP#lXClTRtA~R#T;MwX;hpC1{td5+@ z5;{{shwh(-T|B-OM{48cn!Q`{=kzABC-J45^Y<$?WW@EeszT(xtT!8glEPyL-|Zd7 zupF1-u7zdfARr*ZKVb;yd=P(4J#X$GHxYy6PJUlwlH6@N#0#;jJQJ}8Ihr}7`D`bz zW?6!1evWZ*@nVAXHNP_2_`vDA1WD#-^a@(CgG`chCNzULucBnL*k0Q^up9`kw%AX7 zV)WeKOtknw^eRexRZid&%_lYA?@8fbe4^=Ud#_wgx&^dqKYDIovqOlbws5i}P+JKXWE~=G@||(>SuHbB$iTWxT705mh)l@+WWo9wFe+qPoh^Of)`s zSWmAtS>f4JP5St9Vrm<^wsz?m?!YTg$7Swst#q6^ruMueljT*OYTHX*MJ4U_?W!fk zo4kUlXBTHET+r93>qY8p&>vk_gvafdKg%a=$1Eznv6FjZOIz(#>sdELRfTZ0ZlM+cIFd4LRHAaRuI*F8=S;1dTYK<9*N0W=_wl$;ab;097Dp*#?B z2nY8c?+`$O3pff93S^sdK>#i;fC~bF0#^|3n9y2}OO0q*bsJ^gj{k9LomSBkb=E3(e};-iI~GU%l)4-F6;mo|jRvju;d2XTc((gn z-I^|?bUz<=*PXm|wrVrAjv>)`ZL^O5tB18N>9@*yL4QD;8Dt;x3&Rw1rFQ4kv}$d8F@ z+H`V#QtgqxQ}T0E%h!8j>8)}_fyIuF=Lek`k{~P*X*c#R!CZQfd8;3nuPAaN{HMbD z4&|2zc+SY?h@$7=`9v>)g@WtuQ_H zqmFt#)%Ex9j^oE#$6wBqDj?iht{Y-(w)JzF{g9mN$%(`~@YoYy*w*=3&DSJAR zZtP}gV~3->Kni^l+NC*rTEWpb6$}l*RWy;no(Bf^H#Z4WYCjC(25C=8`Fe{Qd#_j) z_%*!?ef|PBwqkzHG2}%imTLjhbx^k7Luttf!$X&eD17Hh;_dT7VK{Bif1;jTo>+pDi42Mk%WrUUe6ZDtRKDOq6-I=Cw0C z|MbsX`AmkB4?&qrlvsTnxb0pc`8(QSbvR#-sj5j@BRH_`6oWJEzWb5BV$PH12}-B( zmL;u=E5t1&le9&C5JN3)L-b58?_KbkJnjX!=N+kJdpurIZlh#~5O`IHsSt5n>{|=t zSM6imjpu~(l_KYN&3uD-^C9m{HyI6CGcY)G-@f1#!>&fksQDsA7Ig}@qVmpM7JaCt zUf^>zqtPk&(EmI23e!@K{5uIZD2JmWRRvBkN1P((*Fz=B!+Q39hHniENnJ8?Ul{c3 z6Tf79e10Xx8GUvqSag;aaZ5P<#h0kNc28=H?t)ZLdVE8_*d$IZyVU61yj}nNycOI) zxP5Icc%_2{%~Ei2-TlKm ziS9b=4m~VXI*qZ#+p!w0=n{b_C`79QX~v5#^C*kb8IAnCD=YQ0s7Hz-so~g!(q>F#`C$&{nVME^6`S`qvI-L_w!j#3S>3i_2`er#-4^KqXD07coCpd25dy{ z%j{W%C^TODnCfkyAQckBeSeA)`ysLCaN)BO6T@rb7-t!o7ty`u43>La8_Cd#4s$D( zAE@Fo-jFb&Xch$Ay4qvrk8X~nE}mS*s&4P5nhxK7hA;7%PR-F} zQguqeWQ)w1>cM?vBxv)pVbEAIE2=t)o`M??_D`Ee^=8!6(M4hB%GRet? znDVx_90%~@V%aEe90$y5RU_&Pi}Y(N7eV?VLC9QeUlH_Cd8wbLC%MCib#a6d2&h{W ze5$cleLKcg8DAJ3CK*$%M-cGkvX*gsWP^hF0ZzGy>pS6~^}g_mL)>Dhx|u8Vz-GN4 z)5(zqTT58+zOc;!l~}WTBR&?6OO82<2s1f`b>Mifd2+qcvbxFM}&5E3Y!sqw`rB>sHoe0m5Gv5$5ndG%)mM$q0jiys=BU$ z?J!|`<$(i=Ld0W~7*6gX@;9g%6j&WvE_Dx*=?*#IADboae176512OSakG z2EWZ*5g_A0LGt=xUzM1$4KgE3vTs}6=#wIMZIsYf>CXpiuXfoBF?x|bX`)C~AK(d= zH$T#i!FfcQP{>KYuGRBVSegC|Hi`zQ_5+as?ysND%=F=&EQZTQh46K84) z4)K*7MkNoG^cgn`4Q*bTSmX!|VP36R5ouQL=MlPZ@y}**a>Yt#6Q9#Dz8A%Or~cJ7 zY>=FPAV{MgnipV zrr^3bf$w}X2KzB^MSj}r9Og4#`-uBNnrB4vPTsw2TW86$@G;~*JH8Z&n~Gkuaqo=H z1kdgjNxaOI{7Trhvtr0)0mm)g==t2}@k1f zY$$jrWU7S@S3J#oXlFq5BReitiZ)BwC^GCb&qzN``Yf2eH6iV7Fqx@UleOL}@N`0o zFt_%TDkWW^(0Nvx%yzWCC)t$JvUeR;_oxH#AKZ5{C$bJEGCeHVmTx~U*%;W~x=0&} zNioWNbir1Qr~_AK=34rM(NI69Gx!w4Gy9RkB;uOV9<_7VQhd#8{T`+j)T?Krcu$j& z9V7QN83U71yv$q`!i?|4uN@AI0WM7tlteqmv=RJ+WV!ypZIm0FgMNYy;K~vBHw5cG@0Re46*gR&@y!8 zRo;OrCACa60y?j}7K`x)avD5o*I-4)ntLC`EI6r5$Qg3?XB^aW;8nulRQl0$JTh4Y zDz!YGr9NWU3co1DG2~@@c25~d_u8IrOd!0XPiRrE)U?jM(%O>}jGZ~xddP*|#N}h7 zNhO4w->expf$5ds{GBI$Ct?Vk!QpIID%}yL8pS1&iJ^oPZC5bDn2kz0ueKiJ9z?Wa z+?M&y&mWm>u5)Wq@@xM09uPTgS?nMoL5ixa9AV5WV&jkI6<5!Yd>#h16l#P>?u`}i zst{pJHuih&LbuF(k1EC{QrUKNN@+A+_owq+fKs^}2fevcnRtaXYaP1zDVJ+>5|ePY z`0OUb;Wt$uWiw6^XN#WNkWk_K*B{PYpvd~qQN^eQzLk0}5gRQ!X{4iP`bv{n9J97Z z?{kmd7_qK*+H9xocmTLxdpdcnhxhdE1k9(Di)En4M5$OZlOZa=f?fTpc9s)0DED>uD*&eIEK&<^N&hf}3<{lU|=SlL; z!*F)-vQwLgj&d*P=*$PwCW~fSKa{NNT;Ce|S5LR{}i)nzPxq%p3#9z7*IF34v6B5L|E_mty%DD}^RC}kRn z?iDDQ9n7GHaIMy9UXm5VYgJ_GdQdw*uu@_yw4iRBJiO%f;k)j#tUfF#d5P|O&UHn1 zC2G|!T%f*N$Iu8C;6P<-#lznv;p-@2T*2JKKLuZSLcF@FTp-#p<->T)?F3Q;A>xHf z6d4CI*eFamgKzMrzoPhzx8ASAFF`o^Jlq{pH8VFgY4#y{-{nQHTji?{G}!crRD^5_ zPn?hR%c4RwMH{J)`oH{zhpUv%58~BNoo^e$otC$Dk;QaJJiaMp{v; z>S-m&IyR0@QkTqDw7MY5_l`Oo9u2B9!!mZbG)oQ^J%;#6HX*W^lbBOPHwr6CK00N4 zHe5|sPhKU-5?N^>`!pCQKxO?Z&S%q*6-B$VI!cU|nI;jdMgd!GQkizW!3r)C!T#}c z16GnB7bbFAL`N!;t1cTwG^w@$PYm8Gr{4D-7YBE5qddf?*4K>H27apI5vg9Ao5yO) z7Q}=-Ajkc(UWH0BB`ZO0h`{*NjV^DJUEuZD6O{pjAo(Y|NM0$@pP4lJCNXVg4P14} zS{`rZ==u0u+X|g1_Q^heYzNz9@tWNti^}~iM0qT88&M5 zeBJPZ7F}Pi&40AR(2wp<${x0$*Sgofy_&v^8P^=#Yxj^eh)&OTtNv_}ZOrGSEbc65 zws|ZdRefH%KE7mi?7(;R*?DmM?0Dhh+UcOPQDS}h$Wn@wW8qV~17Bx-!QF~y*F&|Y>)a{j12Z`L`0n3shK zTIkkBCQ9M6BZg`u=3e}SrXybD175E&2grz$_M-|)2;b)-6(vseR~hC!G-mUdP-1@~ zf1HkdeSO1lH1>On$R&RKBnM>k%On@PS8X{zQuL;OqNtA6q|KauN4XkiNOe}3=#eDT z0bv&E6K*l%w&gXFW68YH^;d{VGp5YK)&JCe57g84bx2oQq=A`~+F-FcOIC1SaZpi_ zff_i!j#0#j^Np-YTzJOG^+{UO-fj?P!DJt2@g*+yMOU&A{>*Ai`)>RnEXbPieH845q)$6mX4 zw<-B~5=~paQrQqWOAzn-frfk6sM*GInu^rXa00wXvgowj*AqpC2)+!|as$`IR zl9qD)c?2y-f`)bww})R0wFQ;%V+I2(MLr#~1YDbX*F_uYro8R%Icz+g4f8zpFVzKR zzMma4aSh1!&0cVlzQ;1|YbrVMug*@ybRkTh8jX)^=ZeOmg`3qa?J?m_T2tiiaS-qN zVp8!8OPa~7|AQE6)>Eco5dydnaayA;dr{_1^R&`XqiO8AQlTI*@u@cI$3$)Ya3(E} zy+dRgyjJQ8^75)M)y7S#q^ae0DvO>?Rho=2n!x+MzJ@DSHbhN~M7zjDVuZ4I9u$Mj`prHido5rOVo{di z9UeEoyik90dD5`Mm$0?n_k%4#@cau+#yN zi6-o#U=h?z?BLdQni)I`1^PqWw?i6}X0QC2y2zWuCWxza3vSj}`Osl^v#E3D?+Y22o3}D9Xr! zKq|$25;JU6V>9xG(p}Ce%szw81>E#l7-j40Wxl1h1nso5v8>PR?#%lkNs?jLC}-IS zwh-7g3t5%&3z%n9i$>em57TWg2EG_Kr=lgEbn&}>bN#YOFL?|%Zo7vy$!F!q-bB62 zNGlzmg*sW1`*je4oY2*@mr$HKiBU>Y-TXW1B5FaGkt{yULOsng4lyB!@oo^o)XJl& zSx#-q?QqAux{sz`1Bpy^8eN3ey6@Wy-QSuPD_2esp^T-B`(}ipB<0LY+gUW+_23nu z)Z;$nLaw?A`;Wl5x?(ag}}v~4e(`Z`~!$v1qM z7e(OUw*J)?h1}9rVJ!U}cdnQ4yG_UN(;>!Q0SC_Z`S&3c!XAb!p1yMw}ZMtsU72xrD_#VhY2k5l6BjYHZ9qPnx>1KVlpym=d z9&O>S$Fd#dT#xXSq7l&~vSQy~cRlx*imb`2u+otqx7$uWJytYe@qBvUsj~(lvymJ6 z$c$0pLAU+U69$QenCD3-2H_#2hp5d0j@s2Yy3-1`}#gc?tLnWOY5 zv2SamBU@lCHNggx?NIebq03WZ^RIzL4#taH)?{M3{Kw1TIHrj$Si%^O97U!+=*_n0 zF*;mre5B$fJo(mqI`Aui9`)%H3z}Dtusp$wUvo?kznMR$LPmZ$887tpZ9=`B-lkH6 zQJ0!Yra{r!myrG+vfufJQ@kdiGsr4uBE)Npy^WgQuE(j15Oc9lpQe1Uec7&Q_3Qbr zUp#$x#dVoW#8&@vu))v;m(8u(rZxHW5!nyhS&p?}@sHc#C2mW7IovLCmdBGmDB?85 ze4)9CU+6UsoxU#=Vzn-Wf}N`@;v9V6ZuMjrc|RM2^Ka<(#;xhF3={d zAi$+LW@21&D+wCRBcnP!6p?}Ss^rCbJu_fetgZe`F5`^myEb9!*t4r}^)=fh=L9b2 z;mZtC(v(Xsp{9ezee<>~sK0B@{d7^fx_~m>LWQnFjx4DR6$@&_in$S5cXG>Mv-i%& zf*%n$T-n1OuY72yYI&b-sY6KZyluwo5!AgY8!9)4yIkA2xo5xlGd=soxi4n3!s8?_ zLB>{&;8zI-6*1&|!*`SFVoLdt)(#&;j~y6KvA$H5TI$=eS?s;DUU*-V!422A>1qEx zldx<^^C(h#4VsdS*_(-MrO(}gu|aFu7Sy0)ethoK8PmIj(~8uzWG)*{ZMkzQYZmzEHFv*k<>G3sInnOLyL zHNmeqY)lw1JYQCXd%Z?q*JZ5uaSrkbFJD`LH2U^$%1FF;(&qv4MMgdu9Cqa^QS`0p z|KanjPQgCr!VszPvt|A{{5jFvyhpETh1QyCnqo2Kb`zFk`t|AtN5mb3b1|0!6zR!A z!UvyN(24j|XCirhk*i+2>nEAzg__yc=WZqEdY#fVEVN=GX8&1ZP^LBaO*IzA6?D$;FU3l-mLt?u=YmGzL8Sq#No+u%Syj++W zxN_OwI&56_ZQs)fp&1{n-9O9iO>`V>r?%2uKX*cbqRt|jxl$rxY|!sI`?WshFVBkh z!kRm;q?`7Q7X9eE>VaL6;W{XEb#VV@JLa7Ci8`Zy@)PSE!3-`ZLIJ#D{I!=!$SXG0 zl^i;S(G7Qt^L$rpX$cvgF`qplW=UggWR*&k4c?T%;;2AgSm;|!@vE`VF zwBs>6`i#0_F_brZW2*Fsbg_E797<+fbKzIK61*2_O;0KCDkk;v6gfubO2G617Dr>6 zxMCznW8z_14^KA@KD{S;dG9Do@L+72KKk{^CMsuHU2%{{a8t2J`(aDr#`_Vuk)LX6 zc6e#DnCiOfLU|b;7OFT^!7}B1TYI~9ZT2!>O#UpBY3O#lZ;xn0aGe@#))RgW9z%xf&qEHCr0U?G>vxA>3*Dklu#gtzR2Ps{xv zZKKhUN3465#?AVeouTDBP8B<2MzOxd0@`d>M_cS^(nMBd`Jz5`kI0A_a8wp^Gk&>u3o+zQ@wbd<=M$om@9uQN ze}YR>MzE4ou-q-ld-hI^^>J6N*AMf2O$~LbsP`e??}SD-XNgw-Fnhos3YVUwaDSI% zj+fNyg@PsG3*@|}s^afd9ruYj&(`f`R6^hiwclt_M4eDgV4XtYoXDkvdJ|*m9{cW0 zEML{2h!i18K>UL?5HwX#zvX?_AfrQp?ZRu zz5kGvVwA9ZVB_L?(T3Po?>RHBl;Oi=mfGAl1B**|Ls~x$`X~~II+eDL4`z%(;w~?r zJY@QerW+%zZ{i*6{Z^nDDSO~R|KRLh%V#b`v{I~x!clQ=zAHFP6bZzDLJ;a)20Rb9 zC)K0dTM-LS4+Cp9@y&M1+1~9`u)U)#$zzaJO#al>bbTDTn&5oxwN;Q$l1KNp zoT*N;ota&gdiO~pJEefC(h~brbT-9s0r?#jeBm!)i~E+nIK*YgSJ{E1lJ|J47dDcm zi}SmcmGyM^5|}<%y+NSJi0vgd!2~n?cz+D{0=G_q_D#YIYBO3o9_1nBA-Zw8E2+%x zV`{R&@#`qF*atJ!ZmiI5!Rwl|Na`m3lqTYdRkoa!0m)F;3k9?3IwM6*-{CMmocn6B zdi4vP@e4!oCGr?=INep|tCx~Ow^Oid57+2Gp?TdtPX+2~&D#f<^p3aRRBUX###)}J zK^b0VlEiNl^vZE+E5~fd7g_Mp{Ho@0e6mZnhzaqny=bR;8C0AKQrb5f&s%LwIdgB# zxDeg!LG-<9_ZjZk_xynVvjJCr@VOY#Dp}=#Z)+O!E5Bn+wJ6Z=0IBf~k=fKpUcvmf2#2SI6NNRn81NW*-{mc$X&UQ8$`_ScW?J01qGCu~}kb zDt--tAgjz4kN5}Q&IN+;tY~`3C);{8MWR;96V+Bba|_PO0!yAtg*Lo z@<4qP%JefY$1??q6J1+iMPwt5OXj5j5C6Bi^RBaHSFhu#_oyarJ!W1*r}d|6`IT!_ zLSBt#)CrJ{7SHdEiiZ=>^zeti<>n)`QV}D1^`+O%0l~Jfy?w57d`w@|D=6#@V)dq; zSLVt*%@Mb#yYI5x6VH9e2;mw_hT{l>cAVtM_)tH4i%S^ zW>nUZE3}Xw7ei0(Xwznsj3|HT4aRN3vcWuBA6VLrtHzyl*Zs{)|jur ziq{^+`OwfgnIQBs4sP=s(o@~W)zFEepJV8PyC+ON0;<<<_u9(5gZJ20&`-@*-`8zd zDhyn{<`%FTu86kO5`CeRF2r8GE2BDLte$@E$|TgsU4D77;O#og*BAS^B&lTfZEwS> znaX!8--|S()wo)&+L?4Uno6CEeTCjukS*&+*0l1SmLa~4WK1-h$Y)+-plJJDM@(;> zi;%)&_Uq9wd6&ovdGU+o>91>X`aiXO`UmZg48(S8T1!?;iqUI4y~hplX)m3Y+0<7X zxgQCg4bz|I`9=~nopvv>u_YbtCkXVAu|@ILU3rY0C87uF>RfbeUWM8B3toS@Hg5as zEQuDbbB_&`>YQC~n!rr{Bc?`ry`XvQ<;#VT0X2_g=@oX0h_zt){T&hHhj5`H$Z);W zxK>c4t&~wF@*uyAoOZqi<+oLc*kQv|xz}gT>luZDFLE45+lqNhpEC*0m@e7d%9#If zm%5Gy3S4?>U*jp~U$8=Xv2xtmocIMjeuQGhMUPz#Z1v$?-bW)6bkX``>$7LT+uC%H zF?^xITBP!`;8~Tx;NHj4npHa6j+vRF8H+0C?a>s>*6W=qhfmv^?rH91x!1#uRwUFc z))`kb-+SMMFJnH)6FIQAh?#7a^T5WWI_1(DqZfE7JkYr(wu0t(SNRFXh-1GLGpicA z8Zx~cd}THsd<2KTcewO7;(|GiXRl)Q;x&~}`jcNH=1PQw6{0KI(WQf^T&UEQl`F(zuTqvI!=!9!pV*BZQ+8 zb|)jgemu4=yr52E!}}$x|CHhVoCTrE9fC&$8XJUIahE@HdTpdMXy%g0Xm#UUIEtfx zZgg_>-cLEN<@0qab&4qeF=Vay_H1e4?Va@5#Q5XyXP>&iJuALuU)>SjfB0udQ*nSgKOoG08{63L7x8U4Fz7|J&-ow&Xw#*V0cYX zDXH_rT<+ysjCSelVJp**_J{#GFH4`=1#1y;ZD)~#S-Wiw$?r=sL6-dyI}{U5;d>Bv zv0}r%9t3g_!fV+;r$80Rb`S)!qmryRYHQ&OqCO&FX<>I8J#8TP>ec-S^iOk)NoY&i zb_EC>ToSYc!T2)#%;AW8_YLvIh{Onkh=L;Q;gy{|KKOW;5SAV>+BRcYHT3P^HqtSPDp@ka8GhJ6&XZmX0zrS z<<`1Dr$ZyMPav(D{&T(+=%))A&kKr%{rG$ho5yxOq1h^62|knjheFK`c=^54UD!2w z2Kvw8*woqHd7#CwHKTLt>b_xrT z*9TDnbnI+?R!B%ess89~>A7=o@7stGhmBc%Q_TQIBsEc|@4xa!OG0 zLRn+YQKw*L;Vdc#gN$0BCSeJf8uGC5jWlpj)`%FKQ{d05#xTlSSTP}&?DMK4tnh{>4XRqB$33%pYfu-pb5FyHpPGJ(Ll&yrU!il4fI?<{M(mzr( zFrg$R%X#>yD{wmV3%o1|`gkOvFyv{NP^urs-4L3{JM0t`5)|1Kc=zwJXO}teT%<8n z%*wms;`utQ>yXUWh=NOKb}mbu_lFBJvqSaRCN%1`^n0x|-p0opIG2_Jr_TYUff{Tl8H)`DQykvZOrxA5UG=_rA&R5SCt*WFwTd8_+{`C=_%XXl0awCe@G?)I=mL}A| zDoCi&z#vZHXT|y#=yvV2%Z_o7{rexA-AOOC_b&+?`t__E@G7lFInIX#BOc)h(rkI0 z1h9-MDUPod>Ek%^mTJhF7#MMy@e3G53NRz^8km_2`}^Nf0$hZj@MY8(x};&+bKNbr)LbJ1;2WRs<28e~>kPQJF* zZ67A{O4&KN^z5iCLASztaUMWNoL_((@mjMzZ_UY+Y?XMi*9H!!P}3CEOwy#$ydl<0 z@hAHfXIvF!&`W;u+|y;~zHqxdjv?3QJ*yD8D4xd|XbRu*hO?QX zj7u>X)C~Ol?q_q)NknmTz-QfIZ3T`bEo?v4;N9PHw$Y8^ zGbH(`HSZ}8%dwqW?Vh-`+&qr$@sIH7u6i-Y6{3k3NsK?1FFwkLUo<+j59bB#1QqEv zewJGK$d;0wUBoIJtn*LL5MRJp_oZzlnkW6=M%XzC$><7Z9@#0qVVQao$J+5%?T8 zQd~gHJP*fB%>7NI{f$-#5S`Bn{o|br0wM>40sfnoL7e0qTsLv_H*xk{99%b_$a%m( z>_2b^h|&Kg`AeFe8_)nH2LtzS?s2gLeTD)pbKG3t^o|GUD-iL2(>~-Tke}zKgFNgv zQUB1JUh#l{CODu#X#PI~^8YH-1tTE;Ry7VeV<&wheJB0DO1fys$^IGdO%4XJL;oJ_ z%`fC;r*CL!>_lz=)cUd!pxmizq9ivr5};J)l4F;%6E!w7f8ya_tnBer#n8jjkjIEp zNRZ!+*Uj3_8fb>x&DzSwk=IRtQvaqx7%y;rLuR8S|Ha~DDL@Hk1+hTcL6m~1{0>GY zyh>sce+mJg1Srj%oa}hn*j!y*SzW=bwhpFjARZnbHg*m+4h|N8gT>L^#!26e#m159 zUmE^Zqz9;KLVlxB-@w+{Nq~}){7=1hf75H@$oi{etcJGMY`_gR5G$DNMiJYMYsi7UANo+vGPAVZe;kEZaZfOt6!sGWXNXxN5M5mKt1SJ-;E4; z4gaY3BKT`am5uHHxUe!8gjpcw546DDKQ4apv;AGme>xif`r57S{_62RM#Bv#RR>~a z|J7UIN#XsoJdKL2t(D+EOVseQ{eGYSFM{z+NgBbMk~J*sAQld=3Oj@s#LoMxZVfLx z``<+W;QS>CRI)KQasPiK`8Ur0_;L960LaPx?}xzJ`d_0UC&w#hYv_DaJWonY(AnAC zh?iR!D$XS;3TELE6^F2Jf;hxjL_~PRS%5>mxx_fdKpU+93aLBmdDT|980lJ6!+K2>eIP|9!gtJ6!+K2>eIP|9!gt zv*G%~>;uzrU{?6od|vS1>j9t?vH+zkFx!W{o&!>!|6TG|%-qq=O5Yur-l&*60kwOb zfEtoFtBijYYzFcCy_Vsxa+?}T#wKja<{m&?Di4TF9jHr64lJ{Pg1bt#wm|j3Uo}8~ z)inN922qJkN=%Di6wDA}w~P;f6$ zadUSm6jWXoKejg|S0tf-A0gQ(L!Aj->(HuiwY=E$nmymyyk<+t6F zZ8ehptRmY&{G|;|w$tj%XOSvD)vz&Htfxi?MdAYPKB?)Q-g3tlfLM#d`X)z_d6L={yDLJCc`!!Fg^0Px(8+ z^$|N_;xgRegk}Gw)yJ)LUMQRpq)86=_k^4Xyp7_6dhjgTcVRw>ZVtvK=%_%=W*!dU z?avqBMt}foeJ=8wTYtW8%FW)q$Zh_jfgnIO`)@Rkn+NVU8W*7NHyRfwkYfKkjf)4! zod2gR7X*eZlp9FZ{*8~D3s}hilLi#&yu}9r0fz?s&c^{b8-AyOd4Tf^e$xlxyv+xr zFA(mVlEA;o^4#t-l>K&JpkUCg@q=>Sl=A(jJ}4CUc7CI=vvUBBli$BLz-JE!CSI0aB#uE0sK$jk_G-}Zqs1kfWW{3fq?@80|)TCcDoH2IBwjg zzhi^IzyX1Q0}2BN6b23`3>;7xIG`|aKw;pxanb(XXTa%tn+5~NjZ^q{S#B6OxMASn zhJk|{1`go#l-q5O@o00uobuYVBp|^f#c>t zn_KO|z`+9p2hVLBK!Lkk`ha59Fle`NfY@*20Nps~f9oHJ{WgvpTYH=DHVzQr^TUAJqN+C=O7sN9K;C&2Ml`-f?>}=Fzh)9*owO~E->sl2!=fe!La8b81@_l!=8hH z!?13(3&Wm+VAyjI40{gZf`J2uJqO(!m-YK^1Ppr)f?>~Z=Hs_yf$hWFG#Jkn40{fO zVb5>YDYx~(c&=dBa}W%B4uWCNK``t&2!=fe!La8b81@_l!=8g+*mDpJdk%tO&q2UO z>a8(=Vb4LZ?D;L50$2)Qod3E00JcT}yZTQW2RpDO`#TMEGp4`sfk1#A{GA42|9#y9 z2D1adSO4S#gTcW6+btR}roYi3z^3sn8n8(GH_gdG-`vXB0UZ@M0qjrb3djHF9+f}# zll2{({#c5Gp}=w!9hHVgTpox8_}B8B9Ub-mm(H;%I2gN-|LPOljn7Hh$r^|&00!;1 NUIUwNAn>2P{$EzTp8Nm+ literal 0 HcmV?d00001 diff --git a/example_correlation_plots.py b/example_correlation_plots.py new file mode 100644 index 0000000..0ab5ab1 --- /dev/null +++ b/example_correlation_plots.py @@ -0,0 +1,60 @@ + +import polars as pl +from utils import JPMCSurvey, process_speaking_style_data, process_voice_scale_data, join_voice_and_style_data +from plots import plot_speaking_style_correlation +from speaking_styles import SPEAKING_STYLES + +# 1. Initialize Survey and Load Data +# We need to point to the actual data files if possible, or use standard paths +# Assuming the file structure observed in workspace: +# Data: data/exports/OneDrive_2026-01-21/Soft Launch Data/JPMC_Chase Brand Personality_Quant Round 1_January 21, 2026_Soft Launch_Values.csv +# QSF: data/exports/OneDrive_2026-01-21/Soft Launch Data/JPMC_Chase_Brand_Personality_Quant_Round_1.qsf + +RESULTS_FILE = "data/exports/OneDrive_2026-01-21/Soft Launch Data/JPMC_Chase Brand Personality_Quant Round 1_January 21, 2026_Soft Launch_Values.csv" +QSF_FILE = "data/exports/OneDrive_2026-01-21/Soft Launch Data/JPMC_Chase_Brand_Personality_Quant_Round_1.qsf" + +try: + survey = JPMCSurvey(RESULTS_FILE, QSF_FILE) +except TypeError: + # Fallback if signature is different or file not found (just in case) + print("Error initializing survey with paths. Checking signature...") + # This part is just for debugging if it fails again + raise + +data = survey.load_data() + +# 2. Extract Data +# Speaking Styles +ss_gb, map_gb = survey.get_ss_green_blue(data) +ss_or, map_or = survey.get_ss_orange_red(data) + +# Voice Scale 1-10 +voice_scale, _ = survey.get_voice_scale_1_10(data) + +# 3. Process Dataframes (Wide to Long) +# Note: process_speaking_style_data handles the melt and parsing +# We collect them because the plotting functions expect eager DataFrames usually, +# but polars functions here return eager DFs currently based on `utils.py` implementation (return result.collect()) + +df_style_gb = process_speaking_style_data(ss_gb, map_gb) +df_style_or = process_speaking_style_data(ss_or, map_or) + +# Combine both style dataframes +df_style_all = pl.concat([df_style_gb, df_style_or]) + +# Process Voice Scale +df_voice_long = process_voice_scale_data(voice_scale) + +# 4. Join Style + Voice Data +joined_df = join_voice_and_style_data(df_style_all, df_voice_long) + +# 5. Generate Plots for each Style Color +for style, traits in SPEAKING_STYLES.items(): + print(f"Generating plot for {style}...") + fig = plot_speaking_style_correlation( + df=joined_df, + style_color=style, + style_traits=traits + ) + fig.show() + # If in Marimo/Jupyter, just 'fig' or 'mo.ui.plotly(fig)' diff --git a/plots.py b/plots.py index a8a9d08..7a17270 100644 --- a/plots.py +++ b/plots.py @@ -854,3 +854,223 @@ def plot_speaking_style_trait_scores( font=dict(size=11) ) return fig + +def plot_speaking_style_correlation( + df: pl.DataFrame, + style_color: str, + style_traits: list[str], + title=f"Speaking style and voice scale 1-10 correlations" +) -> go.Figure: + """ + Plots the correlation between Speaking Style Trait Scores (1-5) and Voice Scale (1-10) using a Bar Chart. + Each bar represents one trait. + + Parameters + ---------- + df : pl.DataFrame + Joined dataframe containing 'Right_Anchor', 'score' (Trait Score), and 'Voice_Scale_Score'. + style_color : str + The name of the style (e.g., 'Green', 'Blue') for title and coloring. + style_traits : list[str] + List of trait descriptions (positive side) to include in the plot. + These should match the 'Right_Anchor' column values. + + Returns + ------- + go.Figure + """ + + trait_correlations = [] + + # 1. Calculate Correlations + for i, trait in enumerate(style_traits): + # Match against Right_Anchor which contains the positive trait description + # Use exact match for reliability + subset = df.filter( + pl.col("Right_Anchor") == trait + ) + + # Drop Nulls for correlation calculation + valid_data = subset.select(["score", "Voice_Scale_Score"]).drop_nulls() + + if valid_data.height > 1: + # Calculate Pearson Correlation + corr_val = valid_data.select(pl.corr("score", "Voice_Scale_Score")).item() + + # Trait Label for Plot (Use the provided list text, maybe truncated or wrapped later) + trait_label = f"Trait {i+1}: {trait}" + # Or just "Trait {i+1}" and put full text in hover or subtitle? + # User example showed "Trait 1", "Trait 2". + # User request said "Use the traits directly". + # Let's use the trait text as the x-axis label, perhaps wrapped. + + trait_correlations.append({ + "trait_full": trait, + "trait_short": f"Trait {i+1}", + "correlation": corr_val if corr_val is not None else 0.0 + }) + + # 2. Build Plot Data + if not trait_correlations: + # Return empty fig with title + fig = go.Figure() + fig.update_layout(title=f"No data for {style_color} Style") + return fig + + plot_df = pl.DataFrame(trait_correlations) + + # Determine colors based on correlation sign + colors = [] + for val in plot_df["correlation"]: + if val >= 0: + colors.append("green") # Positive + else: + colors.append("red") # Negative + + fig = go.Figure() + + fig.add_trace(go.Bar( + x=[f"Trait {i+1}" for i in range(len(plot_df))], # Simple Labels on Axis + y=plot_df["correlation"], + text=[f"{val:.2f}" for val in plot_df["correlation"]], + textposition='outside', # Or auto + marker_color=colors, + hovertemplate="%{customdata}
Correlation: %{y:.2f}", + customdata=plot_df["trait_full"] # Full text on hover + )) + + # 3. Add Trait Descriptions as Subtitle or Annotation? + # Or put on X-axis? The traits are long strings "Friendly | Conversational ...". + # User's example has "Trait 1", "Trait 2" on axis. + # But user specifically said "Use the traits directly". + # This might mean "Don't map choice 1->Green, choice 2->Blue dynamically, trusting indices. Instead use the text match". + # It might ALSO mean "Show the text on the chart". + # The example image has simple "Trait X" labels. + # I will stick to "Trait X" on axis but add the legend/list in the title or as annotations, + # OR better: Use the full text on X-axis but with
wrapping. + # Given the length ("Optimistic | Benevolent | Positive | Appreciative"), wrapping is needed. + + # Wrap text at the "|" separator for cleaner line breaks + def wrap_text_at_pipe(text): + parts = [p.strip() for p in text.split("|")] + return "
".join(parts) + + x_labels = [wrap_text_at_pipe(t) for t in plot_df["trait_full"]] + + # Update trace to use full labels + fig.data[0].x = x_labels + + fig.update_layout( + title=title, + yaxis_title="Correlation", + yaxis=dict(range=[-1, 1], zeroline=True, zerolinecolor="black"), + xaxis=dict(tickangle=0), # Keep flat if possible + height=400, + width=1000, + template="plotly_white", + showlegend=False + ) + + return fig + + +def plot_speaking_style_ranking_correlation( + df: pl.DataFrame, + style_color: str, + style_traits: list[str], + title: str = None +) -> go.Figure: + """ + Plots the correlation between Speaking Style Trait Scores (1-5) and Voice Ranking Points (0-3). + Each bar represents one trait. + + Parameters + ---------- + df : pl.DataFrame + Joined dataframe containing 'Right_Anchor', 'score' (Trait Score), and 'Ranking_Points'. + style_color : str + The name of the style (e.g., 'Green', 'Blue') for title and coloring. + style_traits : list[str] + List of trait descriptions (positive side) to include in the plot. + These should match the 'Right_Anchor' column values. + title : str, optional + Custom title for the plot. If None, uses default. + + Returns + ------- + go.Figure + """ + + if title is None: + title = f"Speaking style {style_color} and voice ranking points correlations" + + trait_correlations = [] + + # 1. Calculate Correlations + for i, trait in enumerate(style_traits): + # Match against Right_Anchor which contains the positive trait description + subset = df.filter(pl.col("Right_Anchor") == trait) + + # Drop Nulls for correlation calculation + valid_data = subset.select(["score", "Ranking_Points"]).drop_nulls() + + if valid_data.height > 1: + # Calculate Pearson Correlation + corr_val = valid_data.select(pl.corr("score", "Ranking_Points")).item() + + trait_correlations.append({ + "trait_full": trait, + "trait_short": f"Trait {i+1}", + "correlation": corr_val if corr_val is not None else 0.0 + }) + + # 2. Build Plot Data + if not trait_correlations: + fig = go.Figure() + fig.update_layout(title=f"No data for {style_color} Style") + return fig + + plot_df = pl.DataFrame(trait_correlations) + + # Determine colors based on correlation sign + colors = [] + for val in plot_df["correlation"]: + if val >= 0: + colors.append("green") + else: + colors.append("red") + + fig = go.Figure() + + fig.add_trace(go.Bar( + x=[f"Trait {i+1}" for i in range(len(plot_df))], + y=plot_df["correlation"], + text=[f"{val:.2f}" for val in plot_df["correlation"]], + textposition='outside', + marker_color=colors, + hovertemplate="%{customdata}
Correlation: %{y:.2f}", + customdata=plot_df["trait_full"] + )) + + # Wrap text at the "|" separator for cleaner line breaks + def wrap_text_at_pipe(text): + parts = [p.strip() for p in text.split("|")] + return "
".join(parts) + + x_labels = [wrap_text_at_pipe(t) for t in plot_df["trait_full"]] + + # Update trace to use full labels + fig.data[0].x = x_labels + + fig.update_layout( + title=title, + yaxis_title="Correlation", + yaxis=dict(range=[-1, 1], zeroline=True, zerolinecolor="black"), + xaxis=dict(tickangle=0), + height=400, + width=1000, + template="plotly_white", + showlegend=False + ) + + return fig diff --git a/speaking_styles.py b/speaking_styles.py new file mode 100644 index 0000000..fc2183d --- /dev/null +++ b/speaking_styles.py @@ -0,0 +1,33 @@ + +""" +Mapping of Speaking Styles (Colors) to their constituent Traits (Positive side). +Derived from "Speaking Style Traits Quantitative test design.pdf". +""" + +SPEAKING_STYLES = { + "Green": [ + "Friendly | Conversational | Down-to-earth", + "Approachable | Familiar | Warm", + "Optimistic | Benevolent | Positive | Appreciative" + ], + "Blue": [ + "Proactive | Cooperative", + "Knowledgable | Resourceful | Savvy", + "Clear | Straightforward | Direct", + "Confident | Competent", + "Respectable | Respectful" + ], + "Orange": [ + "Attentive | Helpful | Caring | Deliberate", + "Reassuring | Empowering", + "Progressive | Guiding | Intentional", + "Patient | Open-minded" + ], + "Red": [ + "Trustworthy | Reliable | Dependable", + "Calm | Steady/Stable | Controlled", + "Transparent | Upright | Altruistic", + "Adaptive | Flexible" + ] +} + diff --git a/utils.py b/utils.py index b5fcd97..3f30170 100644 --- a/utils.py +++ b/utils.py @@ -506,3 +506,118 @@ def process_speaking_style_data( + +def process_voice_scale_data( + df: Union[pl.LazyFrame, pl.DataFrame] +) -> pl.DataFrame: + """ + Process Voice Scale columns from wide to long format. + + Parses columns with format: Voice_Scale_1_10__V{Voice} + Example: Voice_Scale_1_10__V14 + + Returns + ------- + pl.DataFrame + Long-format dataframe with columns: + _recordId, Voice, Voice_Scale_Score + """ + lf = df.lazy() if isinstance(df, pl.DataFrame) else df + + # Melt + melted = lf.melt( + id_vars=["_recordId"], + value_vars=pl.col("^Voice_Scale_1_10__V.*$"), + variable_name="full_col_name", + value_name="Voice_Scale_Score" + ) + + # Extract Voice + processed = melted.with_columns( + pl.col("full_col_name").str.extract(r"V(\d+)", 1).alias("Voice_Num") + ).with_columns( + ("V" + pl.col("Voice_Num")).alias("Voice") + ) + + # Keep Score as Float (original data is f64) + result = processed.select([ + "_recordId", + "Voice", + pl.col("Voice_Scale_Score").cast(pl.Float64, strict=False) + ]) + + return result.collect() + +def join_voice_and_style_data( + processed_style_data: pl.DataFrame, + processed_voice_data: pl.DataFrame +) -> pl.DataFrame: + """ + Joins processed Speaking Style data with Voice Scale 1-10 data. + + Parameters + ---------- + processed_style_data : pl.DataFrame + Result of process_speaking_style_data + processed_voice_data : pl.DataFrame + Result of process_voice_scale_data + + Returns + ------- + pl.DataFrame + Merged dataframe with columns from both, joined on _recordId and Voice. + """ + + return processed_style_data.join( + processed_voice_data, + on=["_recordId", "Voice"], + how="inner" + ) + +def process_voice_ranking_data( + df: Union[pl.LazyFrame, pl.DataFrame] +) -> pl.DataFrame: + """ + Process Voice Ranking columns from wide to long format and convert ranks to points. + + Parses columns with format: Top_3_Voices_ranking__V{Voice} + Converts ranks to points: 1st place = 3 pts, 2nd place = 2 pts, 3rd place = 1 pt + + Returns + ------- + pl.DataFrame + Long-format dataframe with columns: + _recordId, Voice, Ranking_Points + """ + lf = df.lazy() if isinstance(df, pl.DataFrame) else df + + # Melt + melted = lf.melt( + id_vars=["_recordId"], + value_vars=pl.col("^Top_3_Voices_ranking__V.*$"), + variable_name="full_col_name", + value_name="rank" + ) + + # Extract Voice + processed = melted.with_columns( + pl.col("full_col_name").str.extract(r"V(\d+)", 1).alias("Voice_Num") + ).with_columns( + ("V" + pl.col("Voice_Num")).alias("Voice") + ) + + # Convert rank to points: 1st=3, 2nd=2, 3rd=1, null=0 (not ranked) + # Rank values are 1, 2, 3 for position in top 3 + result = processed.with_columns( + pl.when(pl.col("rank") == 1).then(3) + .when(pl.col("rank") == 2).then(2) + .when(pl.col("rank") == 3).then(1) + .otherwise(0) + .alias("Ranking_Points") + ).select([ + "_recordId", + "Voice", + "Ranking_Points" + ]) + + return result.collect() diff --git a/validation_qid_descr_map.csv b/validation_qid_descr_map.csv index 079531f..b566500 100644 --- a/validation_qid_descr_map.csv +++ b/validation_qid_descr_map.csv @@ -9627,3 +9627,4830 @@ SmallBusiness,SmallBusiness,"data/exports/OneDrive_2026-01-21/Soft Launch Data/J pureSpectrumRedirectUrl,pureSpectrumRedirectUrl,"data/exports/OneDrive_2026-01-21/Soft Launch Data/JPMC_Chase Brand Personality_Quant Round 1_January 21, 2026_Soft Launch_Labels.csv" pureSpectrumSignatureValue,pureSpectrumSignatureValue,"data/exports/OneDrive_2026-01-21/Soft Launch Data/JPMC_Chase Brand Personality_Quant Round 1_January 21, 2026_Soft Launch_Labels.csv" Q_DataPolicyViolations,Q_DataPolicyViolations,"data/exports/OneDrive_2026-01-21/Soft Launch Data/JPMC_Chase Brand Personality_Quant Round 1_January 21, 2026_Soft Launch_Labels.csv" +startDate,Start Date,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +endDate,End Date,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +status,Response Type,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +ipAddress,IP Address,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +progress,Progress,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +duration,Duration (in seconds),"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +finished,Finished,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +recordedDate,Recorded Date,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +_recordId,Response ID,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +recipientLastName,Recipient Last Name,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +recipientFirstName,Recipient First Name,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +recipientEmail,Recipient Email,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +externalDataReference,External Data Reference,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +locationLatitude,Location Latitude,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +locationLongitude,Location Longitude,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +distributionChannel,Distribution Channel,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +userLanguage,User Language,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID1,What is your age?,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID2,What gender do you most closely identify with? - Selected Choice,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID2_5_TEXT,What gender do you most closely identify with? - Prefer to self-identify: Please specify - Text,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID3,Which of the following best describes you? Select all that apply to you. - Selected Choice,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID3_9_TEXT,Which of the following best describes you? Select all that apply to you. - Prefer to self-identify: Please specify - Text,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID4,Do you own your own business?,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID5,Please indicate the primary bank or financial company you use for your business or organization. Please select one. - Selected Choice,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID5_23_TEXT,Please indicate the primary bank or financial company you use for your business or organization. Please select one. - Other bank or financial institution - Text,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID6,"What is the age of your business (i.e., number of years in operation)? Please select one.","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID7,Which of the following best describes last year’s approximate revenue for the business/organization you own? Please select one.,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID8,Select the business products or accounts you currently hold with Chase. Select all that apply. - Selected Choice,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID8_9_TEXT,Select the business products or accounts you currently hold with Chase. Select all that apply. - Other (please specify) - Text,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID9,"In addition to your Chase business accounts, do you also have personal accounts with Chase (i.e., personal checking or savings, personal credit card, personal investment account, personal loan such as home or auto, etc.)? Please select one.","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID100,Which of the following financial institutions do you bank with? Select all where you are an account holder. Select all that apply. - Selected Choice,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID100_17_TEXT,Which of the following financial institutions do you bank with? Select all where you are an account holder. Select all that apply. - Other bank or financial institution (please specify) - Text,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID10,Which of the following financial institutions is your primary bank? Please select one. - Selected Choice,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID10_17_TEXT,Which of the following financial institutions is your primary bank? Please select one. - Other bank or financial institution (please specify) - Text,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID13,Which best describes your current employment status? Please select one.,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID14,Which of the following personal financial service products do you currently have with Chase? Please select all that apply.,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID15,Which of these describes your individual income during the past 12 months? Please select one.,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID17,Which of the following categories best describes the industry you primarily work in and/or own your business in? (Regardless of your actual position). Please select one. - Selected Choice,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID17_33_TEXT,Which of the following categories best describes the industry you primarily work in and/or own your business in? (Regardless of your actual position). Please select one. - Other industry (please specify) - Text,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID16,"Which of the following ranges best reflects your current level of investable assets? (These include cash, IRA account, 401(k) or equivalent, stocks, mutual funds, ETFs, bonds, crypto currency, and holdings. Please exclude the value of your home or any other real estate holdings). Please select one.","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID18_TEXT,"In three (3) words, how would you describe Chase as a brand to your friends and family.","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID19,How often do you call Chase customer service for your banking needs? Please select one.,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID20,How often do you use the Chase mobile app for your banking needs? Please select one.,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID21,How often do you visit the Chase website (chase.com) for your banking needs? Please select one.,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID22,"How often do you use conversational AI in your life? (Conversational AI includes chatbots on websites or apps, automated phone systems that understand spoken requests, or digital assistants like Siri, Alexa, or Google Assistant.)","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID23,Please select the conversational AI platforms you frequently interact with. Select all that apply. - Selected Choice,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID23_18_TEXT,Please select the conversational AI platforms you frequently interact with. Select all that apply. - Other (please specify) - Text,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID24,Which of the following topics or tasks do you use AI for? Select all that apply. - Selected Choice,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID24_15_TEXT,Which of the following topics or tasks do you use AI for? Select all that apply. - Other (please specify) - Text,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID25,"Imagine a Chase AI virtual assistant you can interact with in the mobile app or through an automated phone system. It’s available 24/7, answers your questions, and helps you get things done quickly and easily. + + + +For this study, a virtual assistant refers to an “AI-powered system that helps you complete tasks or find information by responding to your voice or typed requests. Examples include Siri, Alexa, Google Assistant, and chatbots on websites or apps.” + + + +Question: Which 8 characteristics are most important for this Chase virtual assistant to have? Please select exactly 8 characteristics.","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_0_GROUP,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Groups - 3 Most Important Characteristics","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x1_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Friendly - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x2_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Approachable - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x3_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Warm - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x4_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Calm - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x5_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Adaptive - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x6_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Dependable - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x7_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Empowering - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x8_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Encouraging - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x9_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Familiar - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x10_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Casual - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x11_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Stable - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x12_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Formal - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x13_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Confident - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x14_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Respectable - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x15_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Upright - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x16_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Transparent - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x17_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Modest - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x18_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Intentional - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x19_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Proactive - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x20_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Progressive - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x21_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Guiding - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x22_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Resourceful - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x23_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Patient - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x24_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Down-to-earth - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x25_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Cooperative - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x26_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Altruistic - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x27_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Helpful - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x28_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Reassuring - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x29_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Savvy - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x30_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Caring - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x31_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Clear/Straightforward - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x32_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Positive - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x33_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Optimistic - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x34_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Appreciative - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x35_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Benevolent - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x36_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Attentive - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x37_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Grounded - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x38_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Balanced - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x39_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Forward-thinking - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID26_G0_x40_RANK,"What are the important traits for the Chase AI virtual assistant? + + + +Let's define the “personality” behind the Chase AI virtual assistant you can interact with in the Chase mobile app or through the automated phone system. It is available day and night, answers questions, and helps you get things done quickly. + + + +You selected 8 characteristics for the Chase AI virtual assistant. + + + +Question: From those 8, which 3 are the most important overall? Please select exactly 3 characteristics and drag them to the column on the right. We suggest clicking on the trait text to drag and drop. - Ranks - 3 Most Important Characteristics - Efficient - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID27_1,"Here are 4 character options for the Chase AI virtual assistant inside your banking app or through an automated phone system. + + + +As a reminder, for this study a virtual assistant refers to an “AI-powered system that helps you complete tasks or find information by responding to your voice or typed requests. Examples include Siri, Alexa, Google Assistant, and chatbots on websites or apps.” + + + +Question: Which character would you prefer as the AI virtual assistant for Chase? + + + +Please rank the four characters from 1 to 4, where: + + 1 = Most preferred + 4 = Least preferred + +Step 1: Review all four characters. +Step 2: Drag them into the order you prefer (1 = most preferred, 4 = least preferred). We suggest clicking on the gray area under the blue number to drag and drop. - Familiar Friend","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID27_2,"Here are 4 character options for the Chase AI virtual assistant inside your banking app or through an automated phone system. + + + +As a reminder, for this study a virtual assistant refers to an “AI-powered system that helps you complete tasks or find information by responding to your voice or typed requests. Examples include Siri, Alexa, Google Assistant, and chatbots on websites or apps.” + + + +Question: Which character would you prefer as the AI virtual assistant for Chase? + + + +Please rank the four characters from 1 to 4, where: + + 1 = Most preferred + 4 = Least preferred + +Step 1: Review all four characters. +Step 2: Drag them into the order you prefer (1 = most preferred, 4 = least preferred). We suggest clicking on the gray area under the blue number to drag and drop. - The Coach","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID27_3,"Here are 4 character options for the Chase AI virtual assistant inside your banking app or through an automated phone system. + + + +As a reminder, for this study a virtual assistant refers to an “AI-powered system that helps you complete tasks or find information by responding to your voice or typed requests. Examples include Siri, Alexa, Google Assistant, and chatbots on websites or apps.” + + + +Question: Which character would you prefer as the AI virtual assistant for Chase? + + + +Please rank the four characters from 1 to 4, where: + + 1 = Most preferred + 4 = Least preferred + +Step 1: Review all four characters. +Step 2: Drag them into the order you prefer (1 = most preferred, 4 = least preferred). We suggest clicking on the gray area under the blue number to drag and drop. - The Personal Assistant","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID27_4,"Here are 4 character options for the Chase AI virtual assistant inside your banking app or through an automated phone system. + + + +As a reminder, for this study a virtual assistant refers to an “AI-powered system that helps you complete tasks or find information by responding to your voice or typed requests. Examples include Siri, Alexa, Google Assistant, and chatbots on websites or apps.” + + + +Question: Which character would you prefer as the AI virtual assistant for Chase? + + + +Please rank the four characters from 1 to 4, where: + + 1 = Most preferred + 4 = Least preferred + +Step 1: Review all four characters. +Step 2: Drag them into the order you prefer (1 = most preferred, 4 = least preferred). We suggest clicking on the gray area under the blue number to drag and drop. - The Bank Teller","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID28_FIRST_CLICK,Timing - First Click,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID28_LAST_CLICK,Timing - Last Click,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID28_PAGE_SUBMIT,Timing - Page Submit,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID28_CLICK_COUNT,Timing - Click Count,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID29,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are 9 voice options for the Chase digital assistant inside your banking app. + + + +Question: Select 4 voices you think are most suitable for Chase's AI virtual assistant. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Select 4 voices you prefer for your Chase digital assistant. + + + + + +As a reminder, we ask that you prioritize evaluating the above characteristics and not the content of what is being said. The sample voices you will hear are labeled by number (e.g., Voice 9). Please disregard the order or labels of the voices, as they are randomized and hold no significance.","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID102_FIRST_CLICK,Timing - First Click,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID102_LAST_CLICK,Timing - Last Click,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID102_PAGE_SUBMIT,Timing - Page Submit,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID102_CLICK_COUNT,Timing - Click Count,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID101,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are 9 additional voice options for the Chase digital assistant inside your banking app. + + + +Question: Select 4 voices you think are most suitable for Chase's AI virtual assistant. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Select 4 voices you prefer for your Chase digital assistant. + + + + + +As a reminder, we ask that you prioritize evaluating the above characteristics and not the content of what is being said. The sample voices you will hear are labeled by number (e.g., Voice 9). Please disregard the order or labels of the voices, as they are randomized and hold no significance.","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID30_FIRST_CLICK,Timing - First Click,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID30_LAST_CLICK,Timing - Last Click,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID30_PAGE_SUBMIT,Timing - Page Submit,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID30_CLICK_COUNT,Timing - Click Count,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_0_GROUP,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Groups - Best 3 Voices","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_G0_1_RANK,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Ranks - Best 3 Voices - Voice 14 + + + - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_G0_2_RANK,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Ranks - Best 3 Voices - Voice 04 + + + - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_G0_3_RANK,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Ranks - Best 3 Voices - Voice 08 + + + - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_G0_4_RANK,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Ranks - Best 3 Voices - Voice 77 + + + - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_G0_5_RANK,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Ranks - Best 3 Voices - Voice 16 + + + - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_G0_6_RANK,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Ranks - Best 3 Voices - Voice 48 + + + - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_G0_7_RANK,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Ranks - Best 3 Voices - Voice 82 + + + - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_G0_8_RANK,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Ranks - Best 3 Voices - Voice 89 + + + - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_G0_9_RANK,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Ranks - Best 3 Voices - Voice 91 + + + - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_G0_10_RANK,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Ranks - Best 3 Voices - Voice 34 + + + - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_G0_11_RANK,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Ranks - Best 3 Voices - Voice 69 + + + - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_G0_12_RANK,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Ranks - Best 3 Voices - Voice 45 + + + - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_G0_13_RANK,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Ranks - Best 3 Voices - Voice 46 + + + - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_G0_14_RANK,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Ranks - Best 3 Voices - Voice 54 + + + - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_G0_15_RANK,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Ranks - Best 3 Voices - Voice 74 + + + - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_G0_16_RANK,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Ranks - Best 3 Voices - Voice 81 + + + + - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_G0_17_RANK,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Ranks - Best 3 Voices - Voice 86 + + + - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID36_G0_18_RANK,"[QID27-ChoiceGroup-ChoiceWithLowestValue] + + + +Here are the 8 voices you selected earlier for your Chase digital assistant. + + + +Question: Choose 3 voices you think are most suitable for your Chase AI virtual assistant and drag them to the column on the right. + + + +Step 1: Consider your selected character as displayed above. + +Step 2: Listen to the voice options. +Step 3: Drag the best 3 voices to the right column. We suggest clicking on the ""Voice #"" text to drag and drop. - Ranks - Best 3 Voices - Voice 88 + + + - Rank","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID37_FIRST_CLICK,Timing - First Click,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID37_LAST_CLICK,Timing - Last Click,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID37_PAGE_SUBMIT,Timing - Page Submit,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID37_CLICK_COUNT,Timing - Click Count,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID38_1,"Listen to the voice sample in the audio player. + + + +Using the scale below, how suitable is this voice for the Chase AI virtual assistant? + + + +1 star = Not suitable at all + +10 stars = Very suitable + + Voice 14 - Voice 14","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID41_1,"Listen to the voice sample in the audio player. + + + +Using the scale below, how suitable is this voice for the Chase AI virtual assistant? + + + +1 star = Not suitable at all + +10 stars = Very suitable + + + +Voice 04 - Voice 04","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID45_1,"Listen to the voice sample in the audio player. + + + +Using the scale below, how suitable is this voice for the Chase AI virtual assistant? + + + +1 star = Not suitable at all + +10 stars = Very suitable + + + +Voice 08 - Voice 08","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID46_1,"Listen to the voice sample in the audio player. + + + +Using the scale below, how suitable is this voice for the Chase AI virtual assistant? + + + +1 star = Not suitable at all + +10 stars = Very suitable + + + +Voice 77 - Voice 77","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID47_1,"Listen to the voice sample in the audio player. + + + +Using the scale below, how suitable is this voice for the Chase AI virtual assistant? + + + +1 star = Not suitable at all + +10 stars = Very suitable + + + +Voice 16 - Voice 16","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID48_1,"Listen to the voice sample in the audio player. + + + +Using the scale below, how suitable is this voice for the Chase AI virtual assistant? + + + +1 star = Not suitable at all + +10 stars = Very suitable + + + +Voice 48 - Voice 48","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID49_1,"Listen to the voice sample in the audio player. + + + +Using the scale below, how suitable is this voice for the Chase AI virtual assistant? + + + +1 star = Not suitable at all + +10 stars = Very suitable + + + +Voice 82 - Voice 82","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID50_1,"Listen to the voice sample in the audio player. + + + +Using the scale below, how suitable is this voice for the Chase AI virtual assistant? + + + +1 star = Not suitable at all + +10 stars = Very suitable + + + +Voice 89 - Voice 89","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID51_1,"Listen to the voice sample in the audio player. + + + +Using the scale below, how suitable is this voice for the Chase AI virtual assistant? + + + +1 star = Not suitable at all + +10 stars = Very suitable + + + +Voice 91 - Voice 91","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID52_1,"Listen to the voice sample in the audio player. + + + +Using the scale below, how suitable is this voice for the Chase AI virtual assistant? + + + +1 star = Not suitable at all + +10 stars = Very suitable + + + +Voice 34 - Voice 34","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID53_1,"Listen to the voice sample in the audio player. + + + +Using the scale below, how suitable is this voice for the Chase AI virtual assistant? + + + +1 star = Not suitable at all + +10 stars = Very suitable + + + +Voice 69 - Voice 69","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID54_1,"Listen to the voice sample in the audio player. + + + +Using the scale below, how suitable is this voice for the Chase AI virtual assistant? + + + +1 star = Not suitable at all + +10 stars = Very suitable + + + +Voice 45 - Voice 45","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID55_1,"Listen to the voice sample in the audio player. + + + +Using the scale below, how suitable is this voice for the Chase AI virtual assistant? + + + +1 star = Not suitable at all + +10 stars = Very suitable + + + +Voice 46 - Voice 46","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID56_1,"Listen to the voice sample in the audio player. + + + +Using the scale below, how suitable is this voice for the Chase AI virtual assistant? + + + +1 star = Not suitable at all + +10 stars = Very suitable + + + +Voice 54 - Voice 54","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID57_1,"Listen to the voice sample in the audio player. + + + +Using the scale below, how suitable is this voice for the Chase AI virtual assistant? + + + +1 star = Not suitable at all + +10 stars = Very suitable + + + +Voice 74 - Voice 74","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID58_1,"Listen to the voice sample in the audio player. + + + +Using the scale below, how suitable is this voice for the Chase AI virtual assistant? + + + +1 star = Not suitable at all + +10 stars = Very suitable + + + +Voice 81 - Voice 81","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID59_1,"Listen to the voice sample in the audio player. + + + +Using the scale below, how suitable is this voice for the Chase AI virtual assistant? + + + +1 star = Not suitable at all + +10 stars = Very suitable + + + +Voice 86 - Voice 86","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID60_1,"Listen to the voice sample in the audio player. + + + +Using the scale below, how suitable is this voice for the Chase AI virtual assistant? + + + +1 star = Not suitable at all + +10 stars = Very suitable + + + +Voice 88 - Voice 88","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID42_1,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 14 - Pretentious | Impersonal | Rehearsed | Unpleasant:Friendly | Conversational | Down-to-earth","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID42_2,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 14 - Cold | Distant:Approachable | Familiar | Warm","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID42_3,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 14 - Gloomy | Ungracious | Negative:Optimistic | Benevolent | Positive | Appreciative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID42_4,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 14 - Inexperienced | Unprepared | Ignorant:Knowledgable | Resourceful | Savvy","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID42_5,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 14 - Passive | Individual:Proactive | Cooperative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID42_6,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 14 - Opaque | Overly Polished | Formal:Clear | Straightforward | Direct","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID42_7,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 14 - Insecure | Hesitant | Incompetent:Confident | Competent","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID42_8,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 14 - Arrogant | Condesending:Respectable | Respectful","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID43_1,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 04 - Pretentious | Impersonal | Rehearsed | Unpleasant:Friendly | Conversational | Down-to-earth","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID43_2,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 04 - Cold | Distant:Approachable | Familiar | Warm","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID43_3,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 04 - Gloomy | Ungracious | Negative:Optimistic | Benevolent | Positive | Appreciative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID43_4,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 04 - Inexperienced | Unprepared | Ignorant:Knowledgable | Resourceful | Savvy","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID43_5,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 04 - Passive | Individual:Proactive | Cooperative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID43_6,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 04 - Opaque | Overly Polished | Formal:Clear | Straightforward | Direct","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID43_7,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 04 - Insecure | Hesitant | Incompetent:Confident | Competent","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID43_8,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 04 - Arrogant | Condesending:Respectable | Respectful","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID61_1,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 08 - Pretentious | Impersonal | Rehearsed | Unpleasant:Friendly | Conversational | Down-to-earth","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID61_2,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 08 - Cold | Distant:Approachable | Familiar | Warm","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID61_3,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 08 - Gloomy | Ungracious | Negative:Optimistic | Benevolent | Positive | Appreciative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID61_4,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 08 - Inexperienced | Unprepared | Ignorant:Knowledgable | Resourceful | Savvy","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID61_5,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 08 - Passive | Individual:Proactive | Cooperative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID61_6,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 08 - Opaque | Overly Polished | Formal:Clear | Straightforward | Direct","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID61_7,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 08 - Insecure | Hesitant | Incompetent:Confident | Competent","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID61_8,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 08 - Arrogant | Condesending:Respectable | Respectful","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID62_1,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 77 - Pretentious | Impersonal | Rehearsed | Unpleasant:Friendly | Conversational | Down-to-earth","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID62_2,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 77 - Cold | Distant:Approachable | Familiar | Warm","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID62_3,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 77 - Gloomy | Ungracious | Negative:Optimistic | Benevolent | Positive | Appreciative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID62_4,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 77 - Inexperienced | Unprepared | Ignorant:Knowledgable | Resourceful | Savvy","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID62_5,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 77 - Passive | Individual:Proactive | Cooperative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID62_6,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 77 - Opaque | Overly Polished | Formal:Clear | Straightforward | Direct","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID62_7,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 77 - Insecure | Hesitant | Incompetent:Confident | Competent","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID62_8,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 77 - Arrogant | Condesending:Respectable | Respectful","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID63_1,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 16 - Pretentious | Impersonal | Rehearsed | Unpleasant:Friendly | Conversational | Down-to-earth","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID63_2,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 16 - Cold | Distant:Approachable | Familiar | Warm","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID63_3,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 16 - Gloomy | Ungracious | Negative:Optimistic | Benevolent | Positive | Appreciative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID63_4,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 16 - Inexperienced | Unprepared | Ignorant:Knowledgable | Resourceful | Savvy","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID63_5,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 16 - Passive | Individual:Proactive | Cooperative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID63_6,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 16 - Opaque | Overly Polished | Formal:Clear | Straightforward | Direct","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID63_7,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 16 - Insecure | Hesitant | Incompetent:Confident | Competent","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID63_8,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 16 - Arrogant | Condesending:Respectable | Respectful","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID64_1,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 48 - Pretentious | Impersonal | Rehearsed | Unpleasant:Friendly | Conversational | Down-to-earth","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID64_2,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 48 - Cold | Distant:Approachable | Familiar | Warm","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID64_3,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 48 - Gloomy | Ungracious | Negative:Optimistic | Benevolent | Positive | Appreciative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID64_4,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 48 - Inexperienced | Unprepared | Ignorant:Knowledgable | Resourceful | Savvy","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID64_5,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 48 - Passive | Individual:Proactive | Cooperative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID64_6,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 48 - Opaque | Overly Polished | Formal:Clear | Straightforward | Direct","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID64_7,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 48 - Insecure | Hesitant | Incompetent:Confident | Competent","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID64_8,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 48 - Arrogant | Condesending:Respectable | Respectful","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID65_1,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 82 - Pretentious | Impersonal | Rehearsed | Unpleasant:Friendly | Conversational | Down-to-earth","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID65_2,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 82 - Cold | Distant:Approachable | Familiar | Warm","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID65_3,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 82 - Gloomy | Ungracious | Negative:Optimistic | Benevolent | Positive | Appreciative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID65_4,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 82 - Inexperienced | Unprepared | Ignorant:Knowledgable | Resourceful | Savvy","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID65_5,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 82 - Passive | Individual:Proactive | Cooperative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID65_6,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 82 - Opaque | Overly Polished | Formal:Clear | Straightforward | Direct","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID65_7,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 82 - Insecure | Hesitant | Incompetent:Confident | Competent","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID65_8,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 82 - Arrogant | Condesending:Respectable | Respectful","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID66_1,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 89 - Pretentious | Impersonal | Rehearsed | Unpleasant:Friendly | Conversational | Down-to-earth","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID66_2,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 89 - Cold | Distant:Approachable | Familiar | Warm","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID66_3,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 89 - Gloomy | Ungracious | Negative:Optimistic | Benevolent | Positive | Appreciative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID66_4,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 89 - Inexperienced | Unprepared | Ignorant:Knowledgable | Resourceful | Savvy","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID66_5,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 89 - Passive | Individual:Proactive | Cooperative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID66_6,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 89 - Opaque | Overly Polished | Formal:Clear | Straightforward | Direct","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID66_7,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 89 - Insecure | Hesitant | Incompetent:Confident | Competent","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID66_8,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 89 - Arrogant | Condesending:Respectable | Respectful","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID67_1,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 91 - Pretentious | Impersonal | Rehearsed | Unpleasant:Friendly | Conversational | Down-to-earth","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID67_2,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 91 - Cold | Distant:Approachable | Familiar | Warm","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID67_3,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 91 - Gloomy | Ungracious | Negative:Optimistic | Benevolent | Positive | Appreciative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID67_4,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 91 - Inexperienced | Unprepared | Ignorant:Knowledgable | Resourceful | Savvy","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID67_5,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 91 - Passive | Individual:Proactive | Cooperative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID67_6,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 91 - Opaque | Overly Polished | Formal:Clear | Straightforward | Direct","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID67_7,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 91 - Insecure | Hesitant | Incompetent:Confident | Competent","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID67_8,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 91 - Arrogant | Condesending:Respectable | Respectful","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID68_1,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 34 - Pretentious | Impersonal | Rehearsed | Unpleasant:Friendly | Conversational | Down-to-earth","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID68_2,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 34 - Cold | Distant:Approachable | Familiar | Warm","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID68_3,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 34 - Gloomy | Ungracious | Negative:Optimistic | Benevolent | Positive | Appreciative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID68_4,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 34 - Inexperienced | Unprepared | Ignorant:Knowledgable | Resourceful | Savvy","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID68_5,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 34 - Passive | Individual:Proactive | Cooperative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID68_6,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 34 - Opaque | Overly Polished | Formal:Clear | Straightforward | Direct","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID68_7,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 34 - Insecure | Hesitant | Incompetent:Confident | Competent","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID68_8,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 34 - Arrogant | Condesending:Respectable | Respectful","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID69_1,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 69 - Pretentious | Impersonal | Rehearsed | Unpleasant:Friendly | Conversational | Down-to-earth","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID69_2,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 69 - Cold | Distant:Approachable | Familiar | Warm","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID69_3,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 69 - Gloomy | Ungracious | Negative:Optimistic | Benevolent | Positive | Appreciative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID69_4,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 69 - Inexperienced | Unprepared | Ignorant:Knowledgable | Resourceful | Savvy","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID69_5,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 69 - Passive | Individual:Proactive | Cooperative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID69_6,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 69 - Opaque | Overly Polished | Formal:Clear | Straightforward | Direct","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID69_7,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 69 - Insecure | Hesitant | Incompetent:Confident | Competent","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID69_8,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 69 - Arrogant | Condesending:Respectable | Respectful","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID70_1,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 45 - Pretentious | Impersonal | Rehearsed | Unpleasant:Friendly | Conversational | Down-to-earth","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID70_2,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 45 - Cold | Distant:Approachable | Familiar | Warm","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID70_3,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 45 - Gloomy | Ungracious | Negative:Optimistic | Benevolent | Positive | Appreciative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID70_4,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 45 - Inexperienced | Unprepared | Ignorant:Knowledgable | Resourceful | Savvy","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID70_5,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 45 - Passive | Individual:Proactive | Cooperative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID70_6,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 45 - Opaque | Overly Polished | Formal:Clear | Straightforward | Direct","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID70_7,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 45 - Insecure | Hesitant | Incompetent:Confident | Competent","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID70_8,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 45 - Arrogant | Condesending:Respectable | Respectful","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID71_1,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 46 - Pretentious | Impersonal | Rehearsed | Unpleasant:Friendly | Conversational | Down-to-earth","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID71_2,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 46 - Cold | Distant:Approachable | Familiar | Warm","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID71_3,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 46 - Gloomy | Ungracious | Negative:Optimistic | Benevolent | Positive | Appreciative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID71_4,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 46 - Inexperienced | Unprepared | Ignorant:Knowledgable | Resourceful | Savvy","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID71_5,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 46 - Passive | Individual:Proactive | Cooperative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID71_6,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 46 - Opaque | Overly Polished | Formal:Clear | Straightforward | Direct","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID71_7,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 46 - Insecure | Hesitant | Incompetent:Confident | Competent","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID71_8,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 46 - Arrogant | Condesending:Respectable | Respectful","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID72_1,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 54 - Pretentious | Impersonal | Rehearsed | Unpleasant:Friendly | Conversational | Down-to-earth","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID72_2,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 54 - Cold | Distant:Approachable | Familiar | Warm","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID72_3,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 54 - Gloomy | Ungracious | Negative:Optimistic | Benevolent | Positive | Appreciative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID72_4,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 54 - Inexperienced | Unprepared | Ignorant:Knowledgable | Resourceful | Savvy","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID72_5,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 54 - Passive | Individual:Proactive | Cooperative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID72_6,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 54 - Opaque | Overly Polished | Formal:Clear | Straightforward | Direct","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID72_7,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 54 - Insecure | Hesitant | Incompetent:Confident | Competent","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID72_8,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 54 - Arrogant | Condesending:Respectable | Respectful","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID73_1,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 74 - Pretentious | Impersonal | Rehearsed | Unpleasant:Friendly | Conversational | Down-to-earth","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID73_2,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 74 - Cold | Distant:Approachable | Familiar | Warm","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID73_3,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 74 - Gloomy | Ungracious | Negative:Optimistic | Benevolent | Positive | Appreciative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID73_4,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 74 - Inexperienced | Unprepared | Ignorant:Knowledgable | Resourceful | Savvy","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID73_5,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 74 - Passive | Individual:Proactive | Cooperative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID73_6,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 74 - Opaque | Overly Polished | Formal:Clear | Straightforward | Direct","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID73_7,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 74 - Insecure | Hesitant | Incompetent:Confident | Competent","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID73_8,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 74 - Arrogant | Condesending:Respectable | Respectful","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID74_1,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 81 - Pretentious | Impersonal | Rehearsed | Unpleasant:Friendly | Conversational | Down-to-earth","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID74_2,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 81 - Cold | Distant:Approachable | Familiar | Warm","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID74_3,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 81 - Gloomy | Ungracious | Negative:Optimistic | Benevolent | Positive | Appreciative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID74_4,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 81 - Inexperienced | Unprepared | Ignorant:Knowledgable | Resourceful | Savvy","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID74_5,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 81 - Passive | Individual:Proactive | Cooperative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID74_6,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 81 - Opaque | Overly Polished | Formal:Clear | Straightforward | Direct","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID74_7,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 81 - Insecure | Hesitant | Incompetent:Confident | Competent","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID74_8,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 81 - Arrogant | Condesending:Respectable | Respectful","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID75_1,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 86 - Pretentious | Impersonal | Rehearsed | Unpleasant:Friendly | Conversational | Down-to-earth","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID75_2,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 86 - Cold | Distant:Approachable | Familiar | Warm","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID75_3,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 86 - Gloomy | Ungracious | Negative:Optimistic | Benevolent | Positive | Appreciative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID75_4,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 86 - Inexperienced | Unprepared | Ignorant:Knowledgable | Resourceful | Savvy","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID75_5,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 86 - Passive | Individual:Proactive | Cooperative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID75_6,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 86 - Opaque | Overly Polished | Formal:Clear | Straightforward | Direct","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID75_7,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 86 - Insecure | Hesitant | Incompetent:Confident | Competent","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID75_8,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 86 - Arrogant | Condesending:Respectable | Respectful","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID76_1,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 88 - Pretentious | Impersonal | Rehearsed | Unpleasant:Friendly | Conversational | Down-to-earth","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID76_2,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 88 - Cold | Distant:Approachable | Familiar | Warm","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID76_3,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 88 - Gloomy | Ungracious | Negative:Optimistic | Benevolent | Positive | Appreciative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID76_4,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 88 - Inexperienced | Unprepared | Ignorant:Knowledgable | Resourceful | Savvy","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID76_5,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 88 - Passive | Individual:Proactive | Cooperative","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID76_6,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 88 - Opaque | Overly Polished | Formal:Clear | Straightforward | Direct","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID76_7,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 88 - Insecure | Hesitant | Incompetent:Confident | Competent","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID76_8,"Listen to the voice sample in the audio player and evaluate the following personality traits based on your impression of the voice. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 88 - Arrogant | Condesending:Respectable | Respectful","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID98_1,"Here are the 3 voices you preferred most for your Chase AI virtual assistant. + + + +Rank these 3 voices from 1 to 3, where: + + 1 = Most preferred most for your Chase digital assistant + 3 = Least preferred most for your Chase digital assistant + +Instruction: Drag the voices to arrange them from 1 (most preferred) to 3 (least preferred). -
Voice 14
+ +
","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID98_2,"Here are the 3 voices you preferred most for your Chase AI virtual assistant. + + + +Rank these 3 voices from 1 to 3, where: + + 1 = Most preferred most for your Chase digital assistant + 3 = Least preferred most for your Chase digital assistant + +Instruction: Drag the voices to arrange them from 1 (most preferred) to 3 (least preferred). -
Voice 04
+ +
","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID98_3,"Here are the 3 voices you preferred most for your Chase AI virtual assistant. + + + +Rank these 3 voices from 1 to 3, where: + + 1 = Most preferred most for your Chase digital assistant + 3 = Least preferred most for your Chase digital assistant + +Instruction: Drag the voices to arrange them from 1 (most preferred) to 3 (least preferred). -
Voice 08
+ +
","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID98_4,"Here are the 3 voices you preferred most for your Chase AI virtual assistant. + + + +Rank these 3 voices from 1 to 3, where: + + 1 = Most preferred most for your Chase digital assistant + 3 = Least preferred most for your Chase digital assistant + +Instruction: Drag the voices to arrange them from 1 (most preferred) to 3 (least preferred). -
Voice 77
+ +
","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID98_5,"Here are the 3 voices you preferred most for your Chase AI virtual assistant. + + + +Rank these 3 voices from 1 to 3, where: + + 1 = Most preferred most for your Chase digital assistant + 3 = Least preferred most for your Chase digital assistant + +Instruction: Drag the voices to arrange them from 1 (most preferred) to 3 (least preferred). -
Voice 16
+ +
","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID98_6,"Here are the 3 voices you preferred most for your Chase AI virtual assistant. + + + +Rank these 3 voices from 1 to 3, where: + + 1 = Most preferred most for your Chase digital assistant + 3 = Least preferred most for your Chase digital assistant + +Instruction: Drag the voices to arrange them from 1 (most preferred) to 3 (least preferred). -
Voice 48
+ +
","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID98_7,"Here are the 3 voices you preferred most for your Chase AI virtual assistant. + + + +Rank these 3 voices from 1 to 3, where: + + 1 = Most preferred most for your Chase digital assistant + 3 = Least preferred most for your Chase digital assistant + +Instruction: Drag the voices to arrange them from 1 (most preferred) to 3 (least preferred). -
Voice 82
+ +
","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID98_8,"Here are the 3 voices you preferred most for your Chase AI virtual assistant. + + + +Rank these 3 voices from 1 to 3, where: + + 1 = Most preferred most for your Chase digital assistant + 3 = Least preferred most for your Chase digital assistant + +Instruction: Drag the voices to arrange them from 1 (most preferred) to 3 (least preferred). -
Voice 89
+ +
","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID98_9,"Here are the 3 voices you preferred most for your Chase AI virtual assistant. + + + +Rank these 3 voices from 1 to 3, where: + + 1 = Most preferred most for your Chase digital assistant + 3 = Least preferred most for your Chase digital assistant + +Instruction: Drag the voices to arrange them from 1 (most preferred) to 3 (least preferred). -
Voice 91
+ +
","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID98_10,"Here are the 3 voices you preferred most for your Chase AI virtual assistant. + + + +Rank these 3 voices from 1 to 3, where: + + 1 = Most preferred most for your Chase digital assistant + 3 = Least preferred most for your Chase digital assistant + +Instruction: Drag the voices to arrange them from 1 (most preferred) to 3 (least preferred). -
Voice 34
+ +
","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID98_11,"Here are the 3 voices you preferred most for your Chase AI virtual assistant. + + + +Rank these 3 voices from 1 to 3, where: + + 1 = Most preferred most for your Chase digital assistant + 3 = Least preferred most for your Chase digital assistant + +Instruction: Drag the voices to arrange them from 1 (most preferred) to 3 (least preferred). -
Voice 69
+ +
","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID98_12,"Here are the 3 voices you preferred most for your Chase AI virtual assistant. + + + +Rank these 3 voices from 1 to 3, where: + + 1 = Most preferred most for your Chase digital assistant + 3 = Least preferred most for your Chase digital assistant + +Instruction: Drag the voices to arrange them from 1 (most preferred) to 3 (least preferred). -
Voice 45
+ +
","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID98_13,"Here are the 3 voices you preferred most for your Chase AI virtual assistant. + + + +Rank these 3 voices from 1 to 3, where: + + 1 = Most preferred most for your Chase digital assistant + 3 = Least preferred most for your Chase digital assistant + +Instruction: Drag the voices to arrange them from 1 (most preferred) to 3 (least preferred). -
Voice 46
+ +
","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID98_14,"Here are the 3 voices you preferred most for your Chase AI virtual assistant. + + + +Rank these 3 voices from 1 to 3, where: + + 1 = Most preferred most for your Chase digital assistant + 3 = Least preferred most for your Chase digital assistant + +Instruction: Drag the voices to arrange them from 1 (most preferred) to 3 (least preferred). -
Voice 54
+ +
","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID98_15,"Here are the 3 voices you preferred most for your Chase AI virtual assistant. + + + +Rank these 3 voices from 1 to 3, where: + + 1 = Most preferred most for your Chase digital assistant + 3 = Least preferred most for your Chase digital assistant + +Instruction: Drag the voices to arrange them from 1 (most preferred) to 3 (least preferred). -
Voice 74
+ +
","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID98_16,"Here are the 3 voices you preferred most for your Chase AI virtual assistant. + + + +Rank these 3 voices from 1 to 3, where: + + 1 = Most preferred most for your Chase digital assistant + 3 = Least preferred most for your Chase digital assistant + +Instruction: Drag the voices to arrange them from 1 (most preferred) to 3 (least preferred). -
Voice 81
+  + +
","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID98_17,"Here are the 3 voices you preferred most for your Chase AI virtual assistant. + + + +Rank these 3 voices from 1 to 3, where: + + 1 = Most preferred most for your Chase digital assistant + 3 = Least preferred most for your Chase digital assistant + +Instruction: Drag the voices to arrange them from 1 (most preferred) to 3 (least preferred). -
Voice 86
+ +
","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID98_18,"Here are the 3 voices you preferred most for your Chase AI virtual assistant. + + + +Rank these 3 voices from 1 to 3, where: + + 1 = Most preferred most for your Chase digital assistant + 3 = Least preferred most for your Chase digital assistant + +Instruction: Drag the voices to arrange them from 1 (most preferred) to 3 (least preferred). -
Voice 88
+ +
","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID99_FIRST_CLICK,Timing - First Click,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID99_LAST_CLICK,Timing - Last Click,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID99_PAGE_SUBMIT,Timing - Page Submit,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID99_CLICK_COUNT,Timing - Click Count,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID77_1,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 14 - Indifferent | Unfocussed | Detached:Attentive | Helpful | Caring | Deliberate","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID77_2,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 14 - Upsetting | Troubling | Discouraging:Reassuring | Empowering","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID77_3,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 14 - Thoughtless | Purposeless | Static:Progressive | Guiding | Intentional","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID77_4,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 14 - Insincere | Two-faced | Untrustworthy:Trustworthy | Reliable | Dependable","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID77_5,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 14 - Tense | Shaky | Impulsive:Calm | Steady/Stable | Controlled","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID77_6,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 14 - Opaque | Shady | Egocentric:Transparent | Upright | Altruistic","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID77_7,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 14 - Rigid | Stiff:Adaptive | Flexible","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID77_8,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 14 - Judgemental:Patient | Open-minded","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID78_1,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 04 - Indifferent | Unfocussed | Detached:Attentive | Helpful | Caring | Deliberate","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID78_2,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 04 - Upsetting | Troubling | Discouraging:Reassuring | Empowering","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID78_3,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 04 - Thoughtless | Purposeless | Static:Progressive | Guiding | Intentional","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID78_4,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 04 - Insincere | Two-faced | Untrustworthy:Trustworthy | Reliable | Dependable","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID78_5,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 04 - Tense | Shaky | Impulsive:Calm | Steady/Stable | Controlled","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID78_6,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 04 - Opaque | Shady | Egocentric:Transparent | Upright | Altruistic","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID78_7,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 04 - Rigid | Stiff:Adaptive | Flexible","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID78_8,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 04 - Judgemental:Patient | Open-minded","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID79_1,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 08 - Indifferent | Unfocussed | Detached:Attentive | Helpful | Caring | Deliberate","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID79_2,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 08 - Upsetting | Troubling | Discouraging:Reassuring | Empowering","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID79_3,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 08 - Thoughtless | Purposeless | Static:Progressive | Guiding | Intentional","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID79_4,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 08 - Insincere | Two-faced | Untrustworthy:Trustworthy | Reliable | Dependable","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID79_5,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 08 - Tense | Shaky | Impulsive:Calm | Steady/Stable | Controlled","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID79_6,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 08 - Opaque | Shady | Egocentric:Transparent | Upright | Altruistic","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID79_7,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 08 - Rigid | Stiff:Adaptive | Flexible","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID79_8,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 08 - Judgemental:Patient | Open-minded","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID80_1,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 77 - Indifferent | Unfocussed | Detached:Attentive | Helpful | Caring | Deliberate","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID80_2,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 77 - Upsetting | Troubling | Discouraging:Reassuring | Empowering","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID80_3,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 77 - Thoughtless | Purposeless | Static:Progressive | Guiding | Intentional","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID80_4,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 77 - Insincere | Two-faced | Untrustworthy:Trustworthy | Reliable | Dependable","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID80_5,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 77 - Tense | Shaky | Impulsive:Calm | Steady/Stable | Controlled","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID80_6,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 77 - Opaque | Shady | Egocentric:Transparent | Upright | Altruistic","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID80_7,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 77 - Rigid | Stiff:Adaptive | Flexible","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID80_8,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 77 - Judgemental:Patient | Open-minded","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID81_1,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 16 - Indifferent | Unfocussed | Detached:Attentive | Helpful | Caring | Deliberate","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID81_2,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 16 - Upsetting | Troubling | Discouraging:Reassuring | Empowering","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID81_3,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 16 - Thoughtless | Purposeless | Static:Progressive | Guiding | Intentional","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID81_4,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 16 - Insincere | Two-faced | Untrustworthy:Trustworthy | Reliable | Dependable","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID81_5,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 16 - Tense | Shaky | Impulsive:Calm | Steady/Stable | Controlled","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID81_6,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 16 - Opaque | Shady | Egocentric:Transparent | Upright | Altruistic","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID81_7,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 16 - Rigid | Stiff:Adaptive | Flexible","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID81_8,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 16 - Judgemental:Patient | Open-minded","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID82_1,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 48 - Indifferent | Unfocussed | Detached:Attentive | Helpful | Caring | Deliberate","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID82_2,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 48 - Upsetting | Troubling | Discouraging:Reassuring | Empowering","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID82_3,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 48 - Thoughtless | Purposeless | Static:Progressive | Guiding | Intentional","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID82_4,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 48 - Insincere | Two-faced | Untrustworthy:Trustworthy | Reliable | Dependable","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID82_5,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 48 - Tense | Shaky | Impulsive:Calm | Steady/Stable | Controlled","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID82_6,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 48 - Opaque | Shady | Egocentric:Transparent | Upright | Altruistic","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID82_7,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 48 - Rigid | Stiff:Adaptive | Flexible","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID82_8,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 48 - Judgemental:Patient | Open-minded","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID83_1,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 82 - Indifferent | Unfocussed | Detached:Attentive | Helpful | Caring | Deliberate","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID83_2,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 82 - Upsetting | Troubling | Discouraging:Reassuring | Empowering","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID83_3,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 82 - Thoughtless | Purposeless | Static:Progressive | Guiding | Intentional","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID83_4,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 82 - Insincere | Two-faced | Untrustworthy:Trustworthy | Reliable | Dependable","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID83_5,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 82 - Tense | Shaky | Impulsive:Calm | Steady/Stable | Controlled","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID83_6,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 82 - Opaque | Shady | Egocentric:Transparent | Upright | Altruistic","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID83_7,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 82 - Rigid | Stiff:Adaptive | Flexible","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID83_8,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 82 - Judgemental:Patient | Open-minded","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID84_1,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 89 - Indifferent | Unfocussed | Detached:Attentive | Helpful | Caring | Deliberate","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID84_2,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 89 - Upsetting | Troubling | Discouraging:Reassuring | Empowering","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID84_3,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 89 - Thoughtless | Purposeless | Static:Progressive | Guiding | Intentional","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID84_4,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 89 - Insincere | Two-faced | Untrustworthy:Trustworthy | Reliable | Dependable","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID84_5,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 89 - Tense | Shaky | Impulsive:Calm | Steady/Stable | Controlled","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID84_6,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 89 - Opaque | Shady | Egocentric:Transparent | Upright | Altruistic","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID84_7,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 89 - Rigid | Stiff:Adaptive | Flexible","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID84_8,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 89 - Judgemental:Patient | Open-minded","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID85_1,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 91 - Indifferent | Unfocussed | Detached:Attentive | Helpful | Caring | Deliberate","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID85_2,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 91 - Upsetting | Troubling | Discouraging:Reassuring | Empowering","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID85_3,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 91 - Thoughtless | Purposeless | Static:Progressive | Guiding | Intentional","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID85_4,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 91 - Insincere | Two-faced | Untrustworthy:Trustworthy | Reliable | Dependable","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID85_5,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 91 - Tense | Shaky | Impulsive:Calm | Steady/Stable | Controlled","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID85_6,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 91 - Opaque | Shady | Egocentric:Transparent | Upright | Altruistic","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID85_7,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 91 - Rigid | Stiff:Adaptive | Flexible","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID85_8,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 91 - Judgemental:Patient | Open-minded","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID86_1,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 34 - Indifferent | Unfocussed | Detached:Attentive | Helpful | Caring | Deliberate","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID86_2,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 34 - Upsetting | Troubling | Discouraging:Reassuring | Empowering","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID86_3,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 34 - Thoughtless | Purposeless | Static:Progressive | Guiding | Intentional","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID86_4,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 34 - Insincere | Two-faced | Untrustworthy:Trustworthy | Reliable | Dependable","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID86_5,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 34 - Tense | Shaky | Impulsive:Calm | Steady/Stable | Controlled","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID86_6,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 34 - Opaque | Shady | Egocentric:Transparent | Upright | Altruistic","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID86_7,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 34 - Rigid | Stiff:Adaptive | Flexible","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID86_8,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 34 - Judgemental:Patient | Open-minded","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID87_1,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 69 - Indifferent | Unfocussed | Detached:Attentive | Helpful | Caring | Deliberate","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID87_2,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 69 - Upsetting | Troubling | Discouraging:Reassuring | Empowering","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID87_3,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 69 - Thoughtless | Purposeless | Static:Progressive | Guiding | Intentional","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID87_4,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 69 - Insincere | Two-faced | Untrustworthy:Trustworthy | Reliable | Dependable","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID87_5,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 69 - Tense | Shaky | Impulsive:Calm | Steady/Stable | Controlled","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID87_6,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 69 - Opaque | Shady | Egocentric:Transparent | Upright | Altruistic","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID87_7,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 69 - Rigid | Stiff:Adaptive | Flexible","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID87_8,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 69 - Judgemental:Patient | Open-minded","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID88_1,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 45 - Indifferent | Unfocussed | Detached:Attentive | Helpful | Caring | Deliberate","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID88_2,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 45 - Upsetting | Troubling | Discouraging:Reassuring | Empowering","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID88_3,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 45 - Thoughtless | Purposeless | Static:Progressive | Guiding | Intentional","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID88_4,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 45 - Insincere | Two-faced | Untrustworthy:Trustworthy | Reliable | Dependable","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID88_5,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 45 - Tense | Shaky | Impulsive:Calm | Steady/Stable | Controlled","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID88_6,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 45 - Opaque | Shady | Egocentric:Transparent | Upright | Altruistic","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID88_7,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 45 - Rigid | Stiff:Adaptive | Flexible","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID88_8,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 45 - Judgemental:Patient | Open-minded","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID89_1,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 46 - Indifferent | Unfocussed | Detached:Attentive | Helpful | Caring | Deliberate","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID89_2,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 46 - Upsetting | Troubling | Discouraging:Reassuring | Empowering","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID89_3,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 46 - Thoughtless | Purposeless | Static:Progressive | Guiding | Intentional","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID89_4,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 46 - Insincere | Two-faced | Untrustworthy:Trustworthy | Reliable | Dependable","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID89_5,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 46 - Tense | Shaky | Impulsive:Calm | Steady/Stable | Controlled","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID89_6,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 46 - Opaque | Shady | Egocentric:Transparent | Upright | Altruistic","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID89_7,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 46 - Rigid | Stiff:Adaptive | Flexible","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID89_8,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 46 - Judgemental:Patient | Open-minded","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID90_1,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 54 - Indifferent | Unfocussed | Detached:Attentive | Helpful | Caring | Deliberate","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID90_2,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 54 - Upsetting | Troubling | Discouraging:Reassuring | Empowering","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID90_3,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 54 - Thoughtless | Purposeless | Static:Progressive | Guiding | Intentional","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID90_4,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 54 - Insincere | Two-faced | Untrustworthy:Trustworthy | Reliable | Dependable","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID90_5,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 54 - Tense | Shaky | Impulsive:Calm | Steady/Stable | Controlled","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID90_6,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 54 - Opaque | Shady | Egocentric:Transparent | Upright | Altruistic","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID90_7,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 54 - Rigid | Stiff:Adaptive | Flexible","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID90_8,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 54 - Judgemental:Patient | Open-minded","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID91_1,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 74 - Indifferent | Unfocussed | Detached:Attentive | Helpful | Caring | Deliberate","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID91_2,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 74 - Upsetting | Troubling | Discouraging:Reassuring | Empowering","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID91_3,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 74 - Thoughtless | Purposeless | Static:Progressive | Guiding | Intentional","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID91_4,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 74 - Insincere | Two-faced | Untrustworthy:Trustworthy | Reliable | Dependable","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID91_5,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 74 - Tense | Shaky | Impulsive:Calm | Steady/Stable | Controlled","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID91_6,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 74 - Opaque | Shady | Egocentric:Transparent | Upright | Altruistic","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID91_7,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 74 - Rigid | Stiff:Adaptive | Flexible","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID91_8,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 74 - Judgemental:Patient | Open-minded","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID92_1,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 81 - Indifferent | Unfocussed | Detached:Attentive | Helpful | Caring | Deliberate","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID92_2,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 81 - Upsetting | Troubling | Discouraging:Reassuring | Empowering","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID92_3,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 81 - Thoughtless | Purposeless | Static:Progressive | Guiding | Intentional","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID92_4,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 81 - Insincere | Two-faced | Untrustworthy:Trustworthy | Reliable | Dependable","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID92_5,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 81 - Tense | Shaky | Impulsive:Calm | Steady/Stable | Controlled","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID92_6,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 81 - Opaque | Shady | Egocentric:Transparent | Upright | Altruistic","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID92_7,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 81 - Rigid | Stiff:Adaptive | Flexible","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID92_8,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 81 - Judgemental:Patient | Open-minded","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID93_1,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 86 - Indifferent | Unfocussed | Detached:Attentive | Helpful | Caring | Deliberate","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID93_2,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 86 - Upsetting | Troubling | Discouraging:Reassuring | Empowering","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID93_3,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 86 - Thoughtless | Purposeless | Static:Progressive | Guiding | Intentional","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID93_4,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 86 - Insincere | Two-faced | Untrustworthy:Trustworthy | Reliable | Dependable","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID93_5,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 86 - Tense | Shaky | Impulsive:Calm | Steady/Stable | Controlled","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID93_6,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 86 - Opaque | Shady | Egocentric:Transparent | Upright | Altruistic","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID93_7,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 86 - Rigid | Stiff:Adaptive | Flexible","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID93_8,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 86 - Judgemental:Patient | Open-minded","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID94_1,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 88 - Indifferent | Unfocussed | Detached:Attentive | Helpful | Caring | Deliberate","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID94_2,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 88 - Upsetting | Troubling | Discouraging:Reassuring | Empowering","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID94_3,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 88 - Thoughtless | Purposeless | Static:Progressive | Guiding | Intentional","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID94_4,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 88 - Insincere | Two-faced | Untrustworthy:Trustworthy | Reliable | Dependable","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID94_5,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 88 - Tense | Shaky | Impulsive:Calm | Steady/Stable | Controlled","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID94_6,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 88 - Opaque | Shady | Egocentric:Transparent | Upright | Altruistic","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID94_7,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 88 - Rigid | Stiff:Adaptive | Flexible","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID94_8,"Listen to the voice sample in the audio player and evaluate the personality traits listed below based on your impression of the voice. + + + +These traits differ from the ones you evaluated earlier. + + + +Consider the personality traits on either side and select the point that best reflects your impression of the voice's personality. + + + +Voice 88 - Judgemental:Patient | Open-minded","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID44,"Your Chosen Character: The Bank Teller + + + +Below is an extensive list of personality traits. Up to 8 traits can be selected. Your character’s current traits are already pre-selected — you can keep them, remove them, or add new traits. + + + +Step 1: Review the pre-selected traits. + +Step 2: Select or deselect the traits you prefer for your Chase digital assistant. + + + +If you don't want to change anything, you can click next with the pre-selected traits.","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID97,"Your Chosen Character: Familiar Friend + + + +Below is an extensive list of personality traits. Up to 8 traits can be selected. Your character’s current traits are already pre-selected — you can keep them, remove them, or add new traits. + + + +Step 1: Review the pre-selected traits. + +Step 2: Select or deselect the traits you prefer for your Chase digital assistant. + + + +If you don't want to change anything, you can click next with the pre-selected traits.","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID95,"Your Chosen Character: The Coach + + + +Below is an extensive list of personality traits. Up to 8 traits can be selected. Your character’s current traits are already pre-selected — you can keep them, remove them, or add new traits. + + + +Step 1: Review the pre-selected traits. + +Step 2: Select or deselect the traits you prefer for your Chase digital assistant. + + + +If you don't want to change anything, you can click next with the pre-selected traits.","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID96,"Your Chosen Character: The Personal Assistant + + + +Below is an extensive list of personality traits. Up to 8 traits can be selected. Your character’s current traits are already pre-selected — you can keep them, remove them, or add new traits. + + + +Step 1: Review the pre-selected traits. + +Step 2: Select or deselect the traits you prefer for your Chase digital assistant. + + + +If you don't want to change anything, you can click next with the pre-selected traits.","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QID40_TEXT,"Please use the text box below to provide us any feedback or comments regarding the voices, characters, or personality traits featured in the survey or about the survey itself. + + + +We appreciate any information you wish to share.","data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +opp,opp,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QPMID,QPMID,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +supplier_id,supplier_id,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +QSEDResponseID,ResponseID,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +Q_URL,Q_URL,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +Q_TotalDuration,Q_TotalDuration,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +Q_BallotBoxStuffing,Q_BallotBoxStuffing,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +Q_DuplicateRespondent,Q_DuplicateRespondent,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +Q_CHL,Q_CHL,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +SVID,SVID,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +transaction_id,transaction_id,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +gc,gc,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +term,term,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +tg,tg,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +Consumer,Consumer,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +SmallBusiness,SmallBusiness,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +pureSpectrumRedirectUrl,pureSpectrumRedirectUrl,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +pureSpectrumSignatureValue,pureSpectrumSignatureValue,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" +Q_DataPolicyViolations,Q_DataPolicyViolations,"data/exports/1-23-26/JPMC_Chase Brand Personality_Quant Round 1_January 23, 2026_Labels.csv" diff --git a/voices.py b/voices.py new file mode 100644 index 0000000..e7c573d --- /dev/null +++ b/voices.py @@ -0,0 +1,20 @@ +Voice Reference Gender +Voice 14 Female +Voice 04 Female +Voice 08 Female +Voice 77 Female + +Voice 48 Female +Voice 82 Female +Voice 89 Female +Voice 91 Emily (Current IVR Voice) Female +Voice 34 Male +Voice 69 Male +Voice 45 Male +Voice 46 Male +Voice 54 Male +Voice 74 Male +Voice 81 Male +Voice 86 Male +Voice 88 Male +Voice 16 Male \ No newline at end of file